News

Sponsorship & Marketing Football

Uefa has unveiled cryptocurrency exchange Crypto.com as the latest global sponsor of the Champions League, more than two years after a deal for the premier clubs competition fell through.
Media Multiple Sports

Disney Star and Reliance Industries, majority owner of Viacom18, are likely to drop "fringe channels" in order to meet antitrust requirements for their proposed merger, though do not plan to offload any…
Media Football

LaLiga and incumbent broadcast rights-holder beIN Media Group appear to have put any lingering quarrels to bed by signing off two rights agreements spanning the Middle East and North Africa, plus the Asia-Pacific…
Media Football

The Uefa Women’s Euro 2025 is set for broad free-to-air coverage across the continent after the rights were secured by the European Broadcasting Union.
Media Football

European rugby’s flagship Champions Cup is set for a sizeable exposure drop in a three-year deal with Premier Sports that brings to an end regular free-to-air coverage in the UK.
Finance & Law Multiple Sports

Sports rights costs continued to climb in the second quarter for Sportradar, but the ATP and NBA investments are paying dividends, according to the group, as it consolidated its market position.
Media Football

Canal Plus will continue to carry BeIN Sports’ channels and offer subscribers a slice of Ligue 1 coverage in a long-term renewal of a distribution deal that underpins the dynamics of the French pay-TV sector.
Sponsorship & Marketing Football

Chinese smartphone brand Tecno has signed as an ‘Official Global Supporter’ of the Asian Football Confederation's (AFC) newly revamped club competitions.
Industry Moves Multiple Sports

Chris Foy to take up position as Wasserman's executive vice-president and managing director of rights sales for North America
Media Football

DAZN has become the Bundesliga's new home in Spain for the next five seasons as the two parties continue to do business internationally despite a legal feud over the domestic rights.
Licensing & Merchandising Football

Digital sports platform Fanatics has consolidated its position in the international football merchandise market after renewing and extending its deal with England's Football Association (FA)
Media Football

Caribbean Premier Sports Limited has secured exclusive rights across the region to Uefa club competitions, meaning extensive coverage across the Rush Sports channels plus partner channels Flow Sports and SportsMax.
Sponsorship & Marketing Multi-sport

Deloitte has deepened its Olympics association as it takes expanded ownership of the technology integration category, placing further doubt over the continuation of IT consultancy and services provider Atos as a Worldwide Olympic Partner.
Industry Moves Multiple Sports

Paul Calder has taken up a role as media sales director at Two Circles, the data-driven sports marketing and sponsorship sales agency, charged with leading the growth of its broadcast rights division
Media Football

Serie B has avoided a blackout of coverage after incumbent rights-holder DAZN landed an all-encompassing 'co-exclusive' package of matches in a three-season deal agreed ahead of the new season kick-off on Friday.
Sponsorship & Marketing Football

Nocta, the luxury clothing brand created by sportswear giant Nike and Canadian rap artist Drake, has made its first move into football, becoming the kit supplier of Venezia FC.
Sponsorship & Marketing Basketball

PrimeBlock has been ordered to pay $400,000 to the NBA’s New Orleans Pelicans in the industry's latest case of a crypto-based venture falling short of its sponsorship obligations.
Governance Multi-sport

Record revenues, youth-skewed sports, the end of expensive bid races and the 'Russia' debate: Thomas Bach's legacy has been set in stone after announcing his time as IOC president will end next year.
Media Football

DAZN and Rai agree three-season deals with further domestic and international rights packages still on the market.
Sponsorship & Marketing Football

Manchester United's decision to have a back-of-shirt sponsor for the first time through its deal with Qualcomm could pave the way for other Premier League clubs to do the same in domestic cup competitions.