News
2002 World Cup rights too high, say french broadcasters
Negotiations over the French TV rights to the 2002 World Cup have stalled because rights holders the Kirch Group have set the price too high, a French newspaper has reported.
Ladbrokes pushes online offering in pool sponsorship
UK-based bookmaker Ladbrokes has signed a sponsorship deal with the World Pool Masters in a bid to promote its online gambling business. How to Develop Effective Sponsorship Programmes: A new report from SportBusiness Group: Click here