![(Charlie Crowhurst/Getty Images)](https://uploads-sportbusiness.imgix.net/uploads/2024/06/GettyImages-1476294437.jpg?auto=compress,format&crop=faces,entropy,edges&fit=crop&w=620&h=423)
Adidas has taken a significant sponsorship position at the inaugural edition of the Esports World Cup, taking place in Saudi Arabia next month.
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