ATP’s mic initiative could fall on deaf ears

(Rob Carr/Getty Images)
(Rob Carr/Getty Images)
The ATP's attempts to tap younger audiences by innovating the broadcast experience could be thwarted by top players, whose opposition has already brought a premature end to the Tour's behind-the-scenes docuseries.

Subscribe to unlock this article

Explore our subscription options to continue reading our industry-leading content!

Already have an account? Sign in here