INOX sponsors badminton’s India Open

Lakshya Sen of India competes at the Denmark Open on October 21, 2022 (by Shi Tang/Getty Images)
Lakshya Sen of India competes at the Denmark Open on October 21, 2022 (by Shi Tang/Getty Images)

Indian multiplex cinema chain INOX has agreed a sponsorship deal with the 2023 India Open, a tournament heralded as the country’s biggest professional badminton event to date.

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