McLaren agrees deal with Saudi city project NEOM, Buzz Group signs with AlphaTauri

McLaren Racing has signed a sponsorship agreement with Saudi Arabian city development project NEOM.

Subscribe to unlock this article

Explore our subscription options to continue reading our industry-leading content!

Already have an account? Sign in here

Read this next

Sponsorship & Marketing

Buzz & Co switches to McLaren Racing in multi-year deal

10 Mar 2020
Sponsorship & Marketing

EXCLUSIVE: F1 renegotiates ISG betting deal and agrees Supponor virtual advertising tie-up

9 Mar 2023
Media

Extreme E signs non-exclusive DAZN deal in 100+ countries, adds Allianz as sponsor

1 Apr 2021
From our Partners

Sportradar solutions set to supercharge NBA fan engagement

28 Oct 2024
From our partners
Sponsorship & Marketing

AT&T adds on-car branding to Red Bull Racing deal

17 Oct 2024
Education

Decisions, decisions… Things to think about when choosing your course 

6 Oct 2023
PGR 2024