MMS, PC Plus Group to sell World Athletics rights in sub-Saharan Africa

(Andy Astfalck/BSR Agency/Getty Images)
(Andy Astfalck/BSR Agency/Getty Images)
The Marketing & Media Solutions agency and PC Plus Group have secured media rights in sub-Saharan Africa for all World Athletics Series events from 2024 to 2029 in a deal with Eurovision Sport.

Subscribe to unlock this article

Explore our subscription options to continue reading our industry-leading content!

Already have an account? Sign in here