Viaplay’s Danish boss targets Champions League as key ‘growth driver’

(Marcio Machado/Eurasia Sport Images/Getty Images)
(Marcio Machado/Eurasia Sport Images/Getty Images)

Fresh off the back of retaining Danish Superliga rights, Viaplay has set its sights on keeping the Uefa Champions League on its screens in Denmark as it plots a path back to profitability.

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