PepsiCo looks to cement market dominance with Saudi Pro League deal

(Khalid Alhaj/MB Media/Getty Images)
(Khalid Alhaj/MB Media/Getty Images)
PepsiCo has sought to cement its presence in Saudi Arabian football by announcing a deal to become a ‘Gold Partner’ of the Saudi Pro League.

Subscribe to unlock this article

Explore our subscription options to continue reading our industry-leading content!

Already have an account? Sign in here