PIF adds WTA sponsorship inventory to nascent hosting, ATP deals

(Clive Brunskill/Getty Images)
(Clive Brunskill/Getty Images)

Saudi Arabia’s Public Investment Fund (PIF) has struck a multi-year deal with the Women's Tennis Association that mirrors its agreement with the men's Tour: sponsorship but no equity investment.

You'll need a subscription to continue reading

Discover our range of subscription choices, with options starting from £39/month

Already have an account? Sign in here