Riyadh Season grows international footprint in multi-faceted UFC alliance

(Carmen Mandato/Getty Images)
(Carmen Mandato/Getty Images)
Riyadh Season, the annual Saudi Arabian state-funded festival hosted in the capital, is continuing to branch out beyond its borders, with a new sponsorship deal struck with the Ultimate Fighting Championship (UFC).

Subscribe to unlock this article

Explore our subscription options to continue reading our industry-leading content!

Already have an account? Sign in here