Sportzlive handed extended remit to develop Indian Badminton League

The Badminton Association of India (BAI) has signed a long-term extension to its deal with sports management and marketing agency Sportzlive for the commercial rights to its Premier Badminton League (PBL) franchise-based competition.

You'll need a subscription to continue reading

Discover our range of subscription choices, with options starting from £39/month

Already have an account? Sign in here