Tokyo Opening Ceremony viewership in US tracking to record low

Early results show sharp drops compared to Rio and London Olympics

Subscribe to unlock this article

Explore our subscription options to continue reading our industry-leading content!

Already have an account? Sign in here

Read this next

Events

NBC Sports sets new Olympics ad sales record for Tokyo 2020

4 Mar 2020
Business

Tokyo 2020 venues set for capacity reductions amid cost-cutting measures

14 Dec 2017
Media

Live events drive Olympic Channel viewership at Lausanne 2020

4 Mar 2020
From our Partners

Finding Synergy: how data-driven insights break down basketball borders 

13 Nov 2024
From our partners
Stadia

Tokyo 2020 latest: ¥7.8tn cancellation hit estimated, venues completed, NHK plans 8K coverage, and more

9 Mar 2020
Education

Network connection: how universities help students build industry and alumni relationships

26 Sep 2022
PGR 2024