Amazon

Italian Serie A outfit Napoli has announced it has become the football club in the world to launch its own exclusive ‘Brand Store’ in partnership with internet company Amazon.

The agreement the Premier League struck in June with Amazon for one of two packages of rights unsold in its January auction – telco BT picked up the other – has to be one of the most important ever.

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Internet company Amazon is reportedly investigating a move into the sportswear market in what could create a major new competitor to the established players in the industry.

Internet company Amazon is targeting a move into the US ticketing sector, according to Reuters.