Big 12 Conference

The Big 12 Conference is to enjoy significantly more exposure across CBS Sports for its respected basketball division following its expansion to 16 schools for the 2024-25 academic year.

College sports conferences have begun exploring naming-rights sponsorships as they look for new ways to draw revenue amid a changing financial landscape

The Pac-12, one of the Power Five conferences, has been left with just four teams after a series of re-alignments in college sports

The Big 12 Conference has formed a Business Advisory Board to help with the collegiate conference's business strategy as it drives forward with plans for growth amid a historic level of change across all…

Power Five college sports entity moves quickly under Yormark to solidify its future

The Big 12 Conference has appointed creative agency Translation to "contemporize the brand" amid a time of seismic change in the United States collegiate athletics landscape.

In this week’s episode, podcast co-hosts Eric Fisher and Chris Russo interview Arne Rees, co-founder of the newly formed Velocity Capital Management. Fisher and Russo also discuss the $30m (€31.2m) round of funding for Athletes Unlimited, continued change and turbulence in United States college sports, the National Football League’s accelerating push for greater internationalization, collector impacts surrounding the historic home run chase of Major League Baseball superstar Aaron Judge, and heightened legal friction between the PGA Tour and LIV Golf.

The Big 12 Conference has appointed the Endeavor-owned WME Sports and IMG Media to drive commercial growth for the organization at a time of seismic change in the United States collegiate athletics landscape

The Big 12 Conference said it will enter into accelerated discussions with current media partners Fox and ESPN about a possible extension of their rights contracts

New commissioner describes 'transformative moment in front of all of us today'

Industry questions run rampant as to college conference's future status

In this week’s episode, podcast co-hosts Eric Fisher and Chris Russo interview Brad Griffith, founder and chief executive of mobile-focused ticketing company Gametime. Fisher and Russo also discuss the dramatic move of the University of Southern California and University of California-Los Angeles to the Big Ten Conference, the Big 12 Conference’s hire of new commissioner Brett Yormark, the completion of the revived United States Football League’s first season and new search for additional partners, an investment by US-based Sixth Street into a share of FC Barcelona’s television rights for LaLiga, developing expansion plans for the National Women’s Soccer League, and additional legal turmoil for Major League Baseball’s Tampa Bay Rays.

Power Five conference looks outside of college sports for its next leader

The Big 12 Conference is targeting Roc Nation chief operating officer Brett Yormark to become its new commissioner, according to multiple reports

Set of schools completes early-exit agreements with AAC

Search for new commissioner to succeed Bowlsby set to be complete by July

Potentially forthcoming deals would hasten shifts to the Big 12 Conference

Bob Bowlsby will step down as commissioner of the Big 12 Conference later this year after a decade in charge of the Power Five entity.