Daraz
Cricket audiences encourage Daraz to target bigger sports and entertainment platform
Shopping app Daraz has been taking a unique approach to combining sport and ecommerce in Pakistan and other South Asian markets.
Daraz to stream live Premier League matches in Pakistan
E-commerce platform Daraz has acquired live streaming rights in Pakistan to the English Premier League in a three-season sublicensing deal with state broadcaster Pakistan Television (PTV)
Daraz and Tapmad sweep up Asia Cup streaming rights in Pakistan
Alibaba-owned shopping platform Daraz and streaming service Tapmad have sublicensed digital rights in Pakistan to the Asia Cup cricket tournament due to begin later this month in the United Arab Emirates
Marron Media retains LPL sales agency role, Daraz secures digital rights
The Marron Media agency will be the exclusive international media rights sales agent for the Lanka Premier League for the second successive year
PTV, ARY secure ICC rights in Pakistan to 2023 in ‘landmark’ deal
State broadcaster Pakistan Television and pay-television broadcaster ARY have secured exclusive domestic media rights to International Cricket Council events until 2023
Alibaba-owned Daraz leverages cricket to power emerging e-commerce platform
Alibaba-owned online shopping platform Daraz is using the acquisition of Bangladesh Cricket Board rights to drive audiences to its site. Kevin McCullagh asks if the experiment could provide a new