Extreme E
XE axes remaining 2024 hosts, eyes new locations
Extreme E (XE), the electric off-road racing series, has scrapped the remaining races on the 2024 calendar, including a planned debut in the United States, and is evaluating how best to complete its final…
Extreme E’s hydrogen switch brings Saudi interests to the fore
Extreme E’s transformation into Extreme H will turn Alejandro’s Agag’s sustainable off-road odyssey into a far more commercially-focused property, centring the interests of its Saudi backers and attracting new partners such as Red Bull to the sport.
EXCLUSIVE: Sainz in pole position for Red Bull Extreme H sponsorship
SportBusiness understands Red Bull will adorn the livery of a yet-to-be decided team next year in addition to an already-announced partnership with Extreme H as its official energy drinks partner.
Extreme H set for 2025 launch, targeting elite FIA World Championship status
Extreme E, the electric off-road motor racing series, has signed a non-binding Memorandum of Understanding (MoU) with the International Automobile Federation (FIA) which will see the launch of a hydrogen-fuelled championship in 2025.
Extreme E promotes Russell to managing director
Electric off-road racing series Extreme E has promoted its chief marketing officer Ali Russell to the role of managing director
Recast to stream Extreme E in 100 countries
Electric off-road SUV motorsport series Extreme E has widened its reach by agreeing a rights deal with Scotland-based streaming platform Recast
Extreme E names Arsenal’s Gallagher as new commercial director
The Extreme E electric off-road racing series has appointed Peter Gallagher as its new commercial director
EY steps up as Extreme E’s official sustainability partner
Global professional services firm EY has renewed its commitment to Extreme E by becoming the official sustainability partner of the electric off-road racing series for 2023
Fox Sports extends Extreme E rights in US, Canada and Caribbean
Fox Sports and Extreme E have agreed a multi-year extension for rights to the electric off-road racing series
Extreme E names Gillett as head of media rights, renews Globo broadcast deal
The Extreme E electric off-road racing series has recruited motor sports and agency executive David Gillett as its head of media rights
Extreme E secures Kaizen Clean Energy deal
Electric racing series Extreme E has signed up Kaizen Clean Energy as a sponsor
Scotland included as Extreme E confirms 2023 calendar
The Extreme E electric off-road racing series has confirmed its calendar for the 2023 season, with Scotland set to host a race for the first time
StarzPlay adds Extreme E to Mena portfolio
Extreme off-road racing series Extreme E has announced a broadcasting agreement with Starzplay Arabia, the subscription video-on-demand service covering the Middle East and North Africa region.
Hamilton’s Extreme E team signs Vida Carbon as title sponsor
X44, the Extreme E electric-racing team owned by seven-time Formula 1 champion Lewis Hamilton, has signed a title sponsorship deal with carbon credit investment firm Vida Carbon Corp
Vodafone Business to drive technology innovation for Extreme E
Off-road electric racing series Extreme E has agreed a new deal with the business arm of UK telecommunications company Vodafone
Sardinia to host double-header as Extreme E reworks calendar
The Extreme E electric off-road racing series has been forced to postpone its planned race in Sardinia, with the Italian island to now stage a double-header event in July
Extreme E to launch hydrogen-fuelled championship
Extreme E, the electric off-road motor racing series, has revealed expansion plans through the intention to launch a hydrogen championship in 2024
BeIN Sports adds France to non-exclusive Extreme E deal
Pay-television broadcaster beIN Media Group has widened its coverage of the Extreme E electric off-road racing series to also include France