FC Barcelona
Barça expects sponsorship gains from new digital strategy
FC Barcelona’s recently-announced, fan-centric digital strategy will benefit the club’s sponsors and generate more sponsorship income, the club has said.
Barcelona to launch Barça TV+ OTT platform as part of new digital strategy
FC Barcelona has announced plans to launch a subscription-based over-the-top streaming service as it seeks to develop its digital business into one of its main sources of income
Barcelona Women sign sponsorship deal with clothing brand Naulover
Spanish LaLiga club Barcelona has signed up clothing brand Naulover as a sponsor of its women's team
Barcelona partners with China Academy of Art for Chinese New Year posters
FC Barcelona has collaborated with the China Academy of Art to produce a series of posters to mark the upcoming Chinese New Year that combine the club's stars with traditional Chinese patterns and graphics
Barcelona claims legal wins against Mediapro
FC Barcelona has claimed victory against Mediapro with regards two legal cases the agency filed against the Spanish LaLiga football club
Forex brand FBS signs global deal with Barcelona
Online trading platform FBS has signed a global sponsorship deal with LaLiga club Barcelona for four-and-a-half years, through 30 June 2024
Barcelona tops Deloitte Money League as top 20 generate €9.3bn in revenues
Spanish league champion FC Barcelona has topped the Deloitte Football Money League for the 2018-19 season, with total revenues of €840.8m (£741.1m/$935.9m
Brazil’s Banco BMG becomes Barcelona’s ninth regional banking partner
Brazilian bank Banco BMG has signed as a regional partner of LaLiga club FC Barcelona for the next three years
Football and Rocket League: A burgeoning relationship on the rocks
Barcelona, Paris Saint-Germain and AS Monaco have all invested in Rocket League esports, but the business case for doing so is shaky at best. Callum McCarthy examines an esport with huge, unfulfilled potential.
Supponor wins virtual advertising business at Barcelona
Premium virtual advertising company Supponor has signed a long-term deal with LaLiga club FC Barcelona to provide digital overlay technology for the club’s perimeter advertising inventory.
Barcelona to broadcast all home league matches of women’s team
FC Barcelona has said it will broadcast through its own media channels all home matches played by its women’s team in the Primera Iberdrola, Spanish football’s top-tier women’s league.
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Barça signs regional deal with Korean battery company Sebang, club grows presence in Asia
Spanish LaLiga club Barcelona has struck a three-year regional partnership with Sebang Global Battery, a Korean manufacturer of car batteries
Facebook chooses Barcelona to develop new Fan Subscription platform
Spanish LaLiga football club Barcelona has said it will become the first partner for social media platform Facebook’s new Fan Subscription service.
Barcelona joins forces with Rakuten-owned Vissel Kobe
Spanish LaLiga football club Barcelona has strengthened its ties with Rakuten by striking a collaboration agreement with Vissel Kobe, the Japanese J1 League team the e-commerce giant owns
Barcelona closes in on €1bn revenue target
Barcelona remains on course to hit its target of surpassing the €1bn (£880m/$1.1b
Espai Barça completion date pushed back
Jordi Moix, the Barcelona vice-president responsible for the Espai Barça redevelopment, has confirmed that the project is set to be completed by 2024 – some two years later than initially planned.
Xavier O’Callaghan, FC Barcelona – Getting up close and personal with US fans is key
FC Barcelona's Managing Director, Americas Xavier O'Callaghan on how club's presence in the US will help soccer develop in the region. Speaking at the Sports Decision Makers Summit in London.
Barcelona teams up with city-based business organisation
Spanish LaLiga football club Barcelona has signed a collaboration agreement with Barcelona Global, a non-profit association that seeks to drive economic activity to the city