ICC
Former ESPN Star chief to become ICC CEO
The International Cricket Council (ICC) has today (Tuesday) appointed Manu Sawhney as its new chief executive, with the former managing director of pan-Asian broadcaster ESPN Star Sports to officially…
USA Cricket sanctioned as ICC associate member
USA Cricket has been officially sanctioned by the International Cricket Council
ICC seeks accreditation management partner
The International Cricket Council (ICC) has launched a tender process to secure an accreditation management partner for its 2020 T20 World Cup, which will be held in Australia
It’s a woman’s world: Marketing the ICC Women’s World Cup
Sachin Tendulkar employed as an ambassador to grow the women’s game
Ticket ballot creates sense of demand outstripping supply
Advertising campaigns are not women-specific
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