IMG

Bundesliga International has appointed IMG to be its exclusive global licensing representative in a multi-year partnership

Infront, the Zug-based sports marketing company, has launched a ‘digitally native’ direct-to-consumer operation to connect brands and sports rights-holders to fans around the world. iX.co

The complexity and expense of gathering enhanced betting data at golf tournaments has to date limited the amount of in-play betting on the sport. IMG Arena’s senior vice-president, commercial, Max Wright, explains how the company’s acquisition of betting rights to both the PGA and European Tours will attempt to change this.

On Location Experiences, the premium hospitality company part owned by the NFL, is close to being acquired by Endeavor (formerly WME-IMG) for between $650 (€577m) and $675m.

The Centurion Club in England has been awarded hosting rights to the 2020 edition of the International Crown, a national team tournament for women’s golf, with the IMG agency selected to deliver the e…

Plans have been announced for a new electric racing series that will run alongside the World Rallycross Championship

In association with Euroleague Basketball

IMG has announced the creation of IMG Arena, a new service aimed at the sports betting industry which develops the agency’s offering in that sector.

Agency funds 'multi-million pound' circuit at Austin facility to bring series to United States New potential sponsors already in discussions to partner with World RX following move

Mixed martial arts organisation the Ultimate Fighting Championship has agreed a licensing deal to launch its first-ever product allowing fans and athletes to track the power of their punches and kicks…

IMG launches own direct-to-consumer distribution platforms for Italian and Spanish football rights

The signing of Cristiano Ronaldo by Juventus put Serie A firmly back on the map. But a series of major problems in Italian football have overshadowed his arrival. Enzo Morelli, legal adviser to the Infront agency – the media-rights adviser to Lega Serie A – provides a personal view on recent developments.

Juventus Football Club is renewing its licensing partnership with IMG and has expanded the new multi-year agreement to include the US and Canada

The World Rallycross Championship (World RX) has postponed plans to transform into an electric car-racing series as promoter the IMG agency seeks further time to attract manufacturer partners

Uefa, European football’s governing body, has appointed the IMG agency as the exclusive master licensee for Euro 2020 and other major national team tournaments through to the end of 2022.

Saudi Arabia’s sovereign wealth fund is set to seal a deal to acquire a minority stake in Endeavor, the parent company of the WME talent agency and IMG, one of the most influential agencies in the sports industry, according to multiple reports.