Infront

Multiple Sports
Finance & Law

Sport continues to show strong resilience to negative macro-economic factors but is not entirely “crisis proof”, according to leading industry stakeholders.
Football
Media

State broadcaster Vietnam Television (VTV) has announced the acquisition of the media rights for this year's Fifa World Cup
Skiing
Media

The centralisation of international broadcast rights to the FIS World Cup series is a question of “when, not if”, according to Johan Eliasch, the International Ski Federation (FIS) president, despite the…
Mass Participation
Finance & Law

The Infront agency has built on an initial investment in Hyrox, the World Series of Fitness Racing, by securing majority ownership of the mass participation and professional race company
Multiple Sports
Industry Moves

Infront has split the chief financial officer function and divided the duties in response to the “challenging economic environment and need to accelerate” the agency’s corporate development. F
Luge
Sponsorship & Marketing

The Infront agency will continue to sell sponsorship rights on behalf of the International Luge Federation (FIL) until at least the end of the 2025-26 season after an extension was announced today (Monday)
Biathlon
Sponsorship & Marketing

German automotive manufacturer BMW has renewed its sponsorship of the International Biathlon Union (IBU) in a deal brokered by the Infront agency
Multiple Sports
Industry Moves

Anna Guarnerio is leaving her position as senior director of media at Infront Italy after 25 years at the agency and its predecessor, Media Partners
Multiple Sports
Sports Betting

The Infront agency has formally announced its move into the betting video and data rights space after striking deals for English Football League competitions, the Coupe de France and Turkish Süper Lig.
Judo
Sponsorship & Marketing

France Judo has appointed Infront as its 'exclusive marketing partner' ahead of the 2024 Olympic and Paralympic Games in Paris
Cycling
Media

The Infront agency has bolstered its cycling portfolio by acquiring global media rights to Switzerland’s Tour de Romandie until 2029.
Football
Media

Uefa and the CAA Eleven agency have appointed Infront as exclusive media rights agent in Indonesia for national team competitions from this year until 2028
Football
Media

Singaporean telecoms operators Singtel and StarHub are in talks to acquire rights to the 2022 Fifa World Cup
Football
Media

Media rights for this year's Fifa World Cup have been acquired by Now TV in Hong Kong and Tap DMV in the Philippines, in deals brokered by the Infront agency
Football
Media

Football-focused streaming and media platform OneFootball has acquired Serie A broadcast rights in the UK and Ireland ahead of the 2022-23 season, supplementing the league’s existing agreement with pay-television b…
Football
Media

South African public-service broadcaster the SABC has secured free-to-air rights to the English Premier League for the 2022-23 season, which starts on Friday
Athletics
Events

The Infront agency has acquired a minority stake in the Sydney Marathon and will market its commercial rights as it becomes the third candidate to seek an expansion slot among the World Marathon Majors…
Football
Media

Streaming service SPOTV Now has acquired media rights in Japan for Scottish Premiership football in a deal beginning with the upcoming 2022-23 season