Infront
ARY sublicenses Fifa World Cup rights in Pakistan
Pay-television operator ARY has sublicensed media rights in Pakistan for the forthcoming Fifa World Cup
Fifa appoints Infront as exclusive World Cup licensing agent in China
Fifa has appointed the Infront agency as its official licensing agent in China
Entrance of Infront stokes competition in betting market, helps double value of DFB-Pokal rights
IMG Arena agreed four-year deal starting from 2022-23 season
Endeavor-owned betting division beat Infront in second round of tender
ISU outlines 2022-24 media rights revenues, braced for reduced IOC payments
The International Skating Union has budgeted for CHF17.56m ($17
Infront X unveils new executive team as Sharpe exits
Infront X, the sports marketing agency’s digital and technology subsidiary, has unveiled a personnel restructure that includes the departure of Philip Sharpe, managing director and chief operating officer, a…
EPCR settles international rights strategy with appointment of Infront, River Media
European Professional Club Rugby (EPCR) has finalised its international media rights sales strategy for the next three seasons after appointing the Infront agency and River Media Partners, the UK-based…
Re-elected Eliasch promises FIS rights ‘consultation’ but remains dogged by legal claims
Johan Eliasch, the Swedish businessman re-elected overwhelmingly as president of the International Ski Federation (FIS), has promised a period of “consultation” over plans to centralise commercial rig…
iQiyi Sports acquires Serie A rights
Chinese streaming platform iQiyi Sports has acquired rights for Italian Serie A football in a two-season deal covering 2022-23 and 2023-24.
iQiyi Sports' rights cover streaming platforms only
Lega Serie A launches new app
Lega Serie A, organising body of the top division of Italian club football, has launched a new app
Infront secures Gedik Investment sponsorship for Turkish Volleyball Federation
The Turkish Volleyball Federation (TVF) has signed up Gedik Investment to its sponsorship portfolio
Fanseat adds World Championship to ice hockey coverage in France
Pay-per-view and subscription-based sports streaming service Fanseat has further bolstered its ice hockey coverage in France by acquiring rights to the forthcoming 2022 World Championship
FIS and Infront on course for legal collision over controversial rights centralisation plan
Controversial plans to centralise international broadcast rights to World Cup events under a so-called ‘Concorde Agreement’ have placed the International Ski Federation (FIS) in legal conflict with the…
Infront teams up with Epulze to establish new esports series in Southeast Asia
The Infront agency has agreed a multi-year deal with esports company Epulze to operate and establish a new tournament series in Southeast Asia
Infront retains World Curling Federation rights mandate to 2030
The Infront agency has penned a long-term media and sponsorship rights extension with the World Curling Federation in a deal spanning two four-year Olympic cycles
Tissot adds more time to long-held IIHF World Championship sponsorship
Swiss watchmaker Tissot has renewed its sponsorship of ice hockey’s IIHF World Championship in a new agreement negotiated by the Infront agency.
Infront adds E3 Saxo Bank Classic to cycling portfolio
The Infront agency has entered into an exclusive media and marketing rights agreement with the E3 Saxo Bank Classic cycling event in Flanders, Belgium
Match TV’s SPFL and Scottish Cup deals suspended
Match TV, the Gazprom Media-owned Russian broadcaster, has lost access to more football content after its deals to show the Scottish Premiership and Scottish Cup were suspended
Badminton World Federation seals three-year M88 Mansion sponsorship deal
The Badminton World Federation has announced a three-year sponsorship agreement with Southeast Asian gambling brand M88 Mansion until the end of the 2024 season