International Olympic Committee (IOC)

Multi-sport
Sponsorship & Marketing

The International Paralympic Committee is targeting sponsors after launching a new grassroots-to-high-performance programme called Para Sport
Multi-sport
Governance

Ian Chesterman has been elected as president of the Australian Olympic Committee
Multiple Sports
Industry Moves

The International Olympic Committee has appointed Leandro Larrosa as director of digital engagement and marketing (DE&E)
Esports
Events

The International Olympic Committee and the Singapore National Olympic Council have announced they are “exploring the possibility” of staging a “festival of virtual sports and gaming” in Singapore next ye…
Olympic Games
Media

Alex Gilady, a former International Olympic Committee official and senior television executive, has passed away at the age of 79
Olympic Games
Sponsorship & Marketing

The IOC’s 10-year sponsorship deal with Deloitte will help the organisation’s transition to becoming more of a direct-to-consumer business and aid its digital transformation, according to commercial chi…
Olympic Games
Media

The International Olympic Committee has awarded exclusive broadcast rights in Canada for the Olympic Games between 2026 and 2032 to public service broadcaster CBC/Radio-Canada
BMX Freestyle
Events

The International Olympic Committee has revealed plans to launch a new qualifier series, featuring the fledgling Olympic sports of BMX freestyle, breaking, skateboarding and sport climbing, for the 2024…
Multiple Sports
Media

The European Broadcasting Union consortium is heading into the International Olympic Committee’s European broadcast rights sales process with a greater “unity of purpose” around the rights and combined digit…
Olympic Games
Events

The managing director for China at Mailman selects the most significant sports marketing developments and trends witnessed at the Beijing 2022 Winter Olympics.
Multiple Sports
Governance

The International Olympic Committee has stepped up its sanctions against Russia amid the ongoing conflict in Ukraine by moving to recommend that all international federations (IFs) and sports event organisers…
Multiple Sports
Media

The International Olympic Committee is to launch its highly-anticipated European broadcast rights sales process on March 10 and has given prospective bidders a six-and-a-half week turnaround to submit…
Multiple Sports
Governance

The International Olympic Committee has announced that the Indian city of Mumbai will host the IOC Session in 2023, while Juan Antonio Samaranch has returned to a vice-president’s role as five new IOC m…
Multi-sport
Events

International Olympic Committee president Thomas Bach called for “solidarity and peace” during his speech at the closing ceremony of the Beijing 2022 Winter Olympics, which ended yesterday (Sunday).
Figure Skating
Governance

International Olympic Committee president Thomas Bach has suggested implementing a minimum age limit for athletes at the Olympics after the much-criticised participation of 15-year-old Russian figure skater…
Olympic Games
Media

The International Olympic Committee is in no rush to begin negotiations over a new US broadcast rights deal and its timeline for negotiations will not be dictated by a Salt Lake City bid for future Winter…
Figure Skating
Events

The World Anti-Doping Agency (Wada) has today (Monday) expressed its disappointment at the Court of Arbitration for Sport’s decision to dismiss appeals lodged against the status of teenage Russian figure s…
Multi-sport
Licensing & Merchandising

Non-fungible tokens (NFT) featuring Beijing 2022 Winter Olympics mascot Bing Dwen Dwen are to be released as part of a range of official Beijing 2022 digital collectables, the International Olympic Committee…