International Orienteering Federation (IOF)

The Sprint World Orienteering Championships probably doesn't feature on your sporting calendar this weekend. But if it wasn't for last-minute deals for 3,000 free sausage rolls and a supply of kilts to help balance the budget, it might not have appeared on anyone else's.

The International Orienteering Federation will benefit from wider media exposure after agreeing a rights deal with the European Broadcasting Union for streaming on the new Eurovision Sport platform.