Juventus

Football
Sponsorship & Marketing

Italian Serie A club Juventus wore warm-up gear and a special-edition home shirt co-branded by adidas and the Palace Skateboards brand for Wednesday’s match against Genoa.
Football
Sponsorship & Marketing

Serie A champion Juventus has added soft drink giant Coca-Cola to its sponsorship portfolio. The agreement is focused on the Italian market and will incorporate multiple activations
Football
Sponsorship & Marketing

Fiat Chrysler-owned car brand Jeep has agreed to pay Serie A champions Juventus an extra €25m ($27.8
Football
Sponsorship & Marketing

Italian Serie A football club Juventus has signed a sponsorship deal with US lager brand Bud
Football
Sponsorship & Marketing

Italian Serie A club Juventus renewed its technical partnership with adidas for a minimum fixed fee of €408m ($448m) over eight years, the club’s 2018-19 financial report has confirmed.
Football
Sponsorship & Marketing

Serie A club Juventus has signed up 10Bet as its new gaming and betting partner in a regional agreement which runs until 2021
Football
Events

UsigRai, the journalists’ union of public-service broadcaster Rai, and the Italian division of Amnesty International have stepped up their pressure on Italian football stakeholders regarding the staging o…
Football
Business

Giorgio Ricci, chief revenue officer for Italian Serie A football club Juventus, has called on the league to schedule more early kick-offs to enable the team to raise its profile in Asia
Football
Fan Engagement

Italian club Juventus and their kit sponsor Adidas have launched a limited "Shanghai edition" away jersey with Chinese elements
Football
Fan Engagement

Terrence Burns speaks about the impact Cristiano Ronaldo had on both Real Madrid and Juventus' social media followers following his transfer between the clubs in 2018.
Football
Attendance

Juventus Women drew 39,027 fans for their game against Fiorentina at the Allianz Stadium on Sunday, smashing the attendance record for a women’s club game in Italy.
Football
Finance & Law

Italian Serie A football club Juventus has entered the international bond market for the first time with the placement of a €175m ($197.3m) non-convertible bond that is due in February 2024.
Football
Fan Engagement

Real Madrid have been voted the top football club online in China in the 2019 edition of Mailman’s Red Card report.
Football

Juventus has terminated its contract with chief executive Giuseppe Marotta, who has been widely linked with a management role at rival Italian Serie A football club Inter Milan
Football
Business

Juventus's share price dropped 5.38 per cent at the Milan Stock Exchange on Friday, as the club continued to suffer from the fallout of rape allegations made against star player Cristiano Ronaldo. Th
Business

Ferrari team principal Maurizio Arrivabene is set to end his spell with the Formula One team to become the chief executive of football giants Juventus , according to reports in Italian media
Football
Business

The signing of Cristiano Ronaldo by Juventus put Serie A firmly back on the map. But a series of major problems in Italian football have overshadowed his arrival. Enzo Morelli, legal adviser to the Infront agency – the media-rights adviser to Lega Serie A – provides a personal view on recent developments.
Football
Finance & Law

Athletes like LeBron James and Cristiano Ronaldo can move the needle like no others. Bob Williams spoke to a number of industry experts to discover how exactly clubs can monetise their prize possessions.