Konami

Esports
Licensing & Merchandising

Fifa has further signalled its intent to move on from its long-standing relationship with EA Sports by agreeing a partnership with the US video game developer’s Japanese rival.
Football
Licensing & Merchandising

Video game publisher Konami has secured a significant victory in its battle with rival EA Sports by securing exclusive agreements with Serie A's two Milan clubs for the 2024-25 season, SportBusiness has learned.
Football
Sponsorship & Marketing

Konami has extended its agreement with FC Barcelona as rival footbal game developer EA Sports begins its title sponsorship of LaLiga
Football
Sponsorship & Marketing

Multinational entertainment company Konami has agreed a deal with Brazilian club Atlético Minerio to be its new exclusive video game partner.
Football
Sponsorship & Marketing

English Premier League club Arsenal has renewed its long-running association with video game developer Konami
Football
Events

Apollo Tyres, the Indian tyre manufacturer and global partner of Manchester United, has teamed up with the Red Devils and video game publisher Konami to launch a Pro Evolution Soccer 2021 esports tournament
Football
Sponsorship & Marketing

Japanese video game company Konami said it has dropped French footballer Antoine Griezmann from his role as a brand ambassador following a racism row involving him and his French teammate Ousmane Dembele
Football
Sponsorship & Marketing

The Asian Football Confederation, through its appointed agency Football Marketing Asia, has issued an invitation to tender for sponsorship rights in the electronics category to its flagship national team…
Football
Sponsorship & Marketing

Japanese video game developer Konami has strengthened its Italian football portfolio by agreeing a wide-ranging deal with Serie A club Napoli
Football
Licensing & Merchandising

Games publisher Konami has seen off interest from rival EA Sports to secure a licensing and sponsorship rights deal with the Asian Football Confederation for the 2021-24 cycle
Football
Sponsorship & Marketing

Japanese video game developer Konami has further enhanced its football sponsorship portfolio by agreeing a deal with Brazilian Campeonato Brasileiro Série A team Santos.
Football
Licensing & Merchandising

Lega Serie B, the governing body for Italian football’s second division, has signed a new licensing agreement with video game developer Konami Digital Entertainment.
Football
Sponsorship & Marketing

Japanese video game developer Konami has agreed a deal to sponsor the Campeonato Brasileiro Série A, the top tier of club football in Brazil.
Esports
Esports

Sports marketing agency Orsen has revealed the line up of figures from across the world of sports and entertainment who will compete in its Solidarity Challenge, an initiative created in partnership with…
Esports
Events

Sports marketing agency Orsen has announced the launch of the Solidarity Challenge, an initiative created in partnership with video game developer Konami to raise funds on behalf of the Covid-19 Solidarity…
Football
Governance

Arsenal football player Mesut Özil has been removed from the eFootball Pro Evolution Soccer (PES) 2020 game in China, following the controversy over his comments about the country's Uighur Muslims.
Football
Esports

The recent round of video game licensing deals signed by clubs and leagues with EA Sports and Konami show how complicated the video game licensing business has become. Callum McCarthy examines whether it is better to sell rights collectively or go it alone.
Esports
Esports

European football’s governing body Uefa has partnered with Konami to launch an esports tournament themed around next year’s European Championships, while the Japanese video game developer has tied up …