LaLiga

Football
Host Broadcast & Production

LaLiga and Mediapro, the Spanish production group and rights agency, have incorporated a new state-of-the-art pitchside camera into the host broadcast of matches from the Spanish top flight
Football
Media

The Mediapro agency has ‘opened talks’ with LaLiga, the governing body of Spain’s top two professional football tiers, over a reduction in its rates for rights to broadcast matches in public spaces. T
Football
Media

LaLiga has announced a media rights agreement in China with telco China Mobile, and launched a tender for rights in the Indian subcontinent
Football
Technology

LaLiga has entered into an agreement with US-based authentication company Matchball Authenticated, in a move intended to give the league’s teams greater opportunities to monetise official memorabilia. 
Football
Sponsorship & Marketing

GreenPark Sports, the Los Angeles-based publisher and developer of fan-focused mobile games and social experiences, has announced a global partnership with LaLiga
Football
Finance & Law

LaLiga is to separate its digital and technology operations into a new company, called LaLiga Tech, and is seeking private equity investment into the venture
Football
Finance & Law

A loan of €67m ($81.2m) is to be split between 11 sides from Spanish football’s top two divisions as part of an initiative by LaLiga to help clubs jointly enter the financing market.
Football
Media

Subscription broadcaster Eleven Sports has finalised its extension of rights in Belgium to Spanish football’s LaLiga until the end of the 2025-26 season.
Football
Fan Engagement

LaLiga is launching a subscription mobile app in the Middle East and Africa, with plans to roll it out in other markets, under deals with mobile technology company Mondia and telco Orange
Football
Media

LaLiga, the governing body of the top two professional footballing divisions in Spain, has agreed to rebates worth around €100m ($118.4
Football
Media

Spanish telco Telefónica has reported a small fall in Spanish pay-television subscribers but has expressed confidence in its future financial stability thanks to reductions in recent premium sports rights …
Football
Sponsorship & Marketing

The Spanish government’s Minister of Consumption, Alberto Garzón, has sent a letter to the presidents of 25 LaLiga football clubs calling for an end to gambling sponsorships after the completion of th…
Football
Media

Sports broadcaster Setanta has agreed a five-season deal with LaLiga for exclusive rights in the Baltic region to Spanish football’s top two tiers, from 2021-22 to 2025-26.
Football
Fan Engagement

Spain’s top-flight football competition, LaLiga, will launch a new chain of licensed sports bars around the world to support its international expansion.
Football
Fan Engagement

Spanish football’s LaLiga has today (Wednesday) announced a global licensing agreement with Iqoniq, the fan-engagement app becoming increasingly active in the sports sector.
Football
Media

A new YouGov survey has found a 64-per-cent decrease in Malaysian consumers accessing pirated websites over the past 12 months
Football
Media

LaLiga, the governing body of Spain’s highest two domestic football divisions, has agreed a long-term rights renewal with the Disney Group in Brazil.
Football
Sponsorship & Marketing

Spanish football's LaLiga has signed up online gambling platform M88 as its latest regional sponsor in Asia