Legends

Last month’s MLB London Series generated higher per-capita revenues than any other MLB international game, SportBusiness has learned.

Nick Price, chief commercial officer at Legends Global Events and Olly Hitchcox, business development director of Legends’ UK F&B partners Absolute Taste, deliver key insights into optimising the fan experience.

Legends International’s Florent Coulon and Samin Macdonald deliver five insights to the ticket and hospitality sales sector.

Sports, entertainment and experiential agency Legends has linked up with digital technology firm Productive Edge to create a joint venture company designed to support clients and brands targeting fans…

Legends International has helped redefine the stadium experience. The firm’s Richard Cheesman and Martin Jennings identify four key trends