Liverpool

Liverpool has appointed Kate Theobald as the club's new commercial director, following Ben Latty's elevation to chief commercial officer.

Germany-based workwear brand Strauss could expand its sponsorship portfolio after entering the Premier League football market via a deal with Liverpool

AXA has secured pitch-side access to club training sessions as part of a four-year sponsorship renewal with Liverpool FC’s men’s and women’s teams.

Carlsberg has extended its sponsorship agreement with Liverpool FC for ten more years, taking the longest-running sponsorship agreement in the Premier League into a fourth decade.

Premier League side Liverpool has added its third new sponsor in recent months with the signing of global delivery service UPS

English Premier League football clubs Arsenal and Liverpool, Italian Serie A team AC Milan and French Ligue 1 outfit Olympique Lyonnais will compete in a tournament in Dubai next month, while the 2022…