National Basketball Association (NBA)

Basketball
Media

CCTV, the state-run Chinese broadcaster, aired the fifth game of the NBA Finals series on Saturday, the first time an NBA game was broadcast in China since a controversial tweet damaged the nation’s r…
Basketball
Events

National Basketball Association commissioner Adam Silver has said the league is unlikely to take a break for the rescheduled Tokyo Olympics next summer
Basketball
Media

Telecoms operator Telefónica has renewed its NBA broadcast rights in Spain for a further three-season cycle, taking the pair’s relationship to 25 years.
Basketball
Governance

Silver says Covid-19 vaccine not a prerequisite to bringing fans back to arenas
Basketball
Licensing & Merchandising

The National Basketball Association has announced that the Los Angeles Lakers and the team's superstar LeBron James have topped the league's jersey sales since the 2020 season restart two months ago in…
Basketball
Events

League faces wide range of scheduling challenges amid pandemic, forthcoming Olympics
Basketball
Events

New date increases likelihood of 2021 start to league's next season
Basketball
Sponsorship & Marketing

The National Basketball Association will reportedly allow its teams to place an additional sponsorship logo on practice jerseys for use during team practices and shootarounds.
Basketball
Fan Engagement

The NBA has taken fan engagement in the wake of Covid-19 to a new level by allowing at-home viewers to be seen and heard by their favorite players in Orlando. Bob Williams reports
Basketball
Governance

Players, management develop several reform measures aimed in part on voter access
Governance

Players remain strongly united in push for meaningful societal change
Governance

Landmark day for US sports sees historic wave of athlete-led protests
Governance

Point-blank shooting of Wisconsin man prompts wide range of protests
Basketball
Media

Audio project follows record-setting documentary series
Governance

Simon Chadwick, director of Eurasian Sport at emlyon Business School France/China, outlines the pressures being felt in the sports industry as political tensions ratchet up between China, the West and others.
Basketball
Governance

Commissioner says target of December 1 "is feeling a little bit early to me"
Basketball
Governance

Non-qualifying teams to construct bubbles in respective markets
Basketball
Sponsorship & Marketing

Facebook-owned platform expands beyond content tie with league