National Football League (NFL)
Dublin, Berlin eyed for expanded NFL International Games slate
The potential for a domestic package of international NFL rights to be sold is beginning to take shape, with as many as eight games outside the US planned for 2025.
NFL, On Location renew hospitality ties to 2036
Endeavor-owned hospitality company On Location has renewed one of its key contracts, extending with the National Football League, its founder, until 2036
Cosm deals with NFL for ‘shared reality’ game rights
Cosm, the immersive technology and entertainment company, has reached an enhanced agreement with the National Football League to show live matches for the rest of the 2024 season.
F1, Fifa voted ‘hottest’ sponsorship properties
Formula 1 and the Fifa men’s World Cup are the ‘hottest’ sponsorship properties in sport according to a global survey of industry subscribers conducted by SportBusiness Sponsorship.
Samsung to promote TV range in UK-facing NFL deal
Samsung Electronics is to become the official TV partner of the National Football League (NFL) in the UK and Ireland.
EXCLUSIVE: Cisco goes international with NFL sponsorship
Digital technology firm Cisco is expanding its agreement with the National Football League (NFL) to include international rights, SportBusiness understands
ITV’s NFL highlights show discontinued
ITV will no longer show its weekly National Football League highlights programme in the UK this season
Goodell: Private equity NFL ownership limited to 10 per cent
The National Football League is set to allow each of its 32 franchises to sell to private equity investors, albeit up to a limit of 10 per cent only, commissioner Roger Goodell has declared
IOC steps up Netflix content strategy
News of the production of three Olympic focused documentaries on Netflix is further evidence of the IOC's attempts to better engage an audience in between Games.
NFL expands ticketing partners, adding Sports Illustrated
The National Football League's Ticket Network, the league's open ticketing system, has expanded from two to three licensed channels with the addition of Sports Illustrated Tickets
NFL considering expanding season to 18 games, international games up to 16
The National Football League's commissioner Roger Goodell has said the league could expand to 18 regular-season games and could increase international fixtures to as many as 16
NFL set to open up to private equity owners
The National Football League is preparing to be the final major North American sports league to permit private equity investment, albeit with certain stipulations attached to any deals.
NFL continues streaming push with two more exclusive games
The National Football League has announced two games in the 2024 season, including the league's debut game in Brazil in September, will be shown exclusively on streaming services, with Peacock and Amazon…
Peacock retains 71 per cent of sign-ups from NFL playoff
NBCUniversal's streaming service Peacock has retained 71 per cent of the sign-ups it generated when it streamed the National Football League's AFC Wild Card Game
Super Bowl domestic audience exceeds 123m to net all-time record
Domestic Super Bowl coverage drew the most-watched broadcast in NFL history with an average audience of 123.4 million viewers across all platforms
Madrid is next stop on NFL’s international journey
The National Football League is to stage its first regular season game in Spain in 2025, at Real Madrid's iconic Santiago Bernabéu Stadium.
NFL’s Brazil debut to mark first regular-season opener for international series
The National Football League is to open the regular season with an international game for the first time later this year, when it makes its debut appearance in Brazil
NFL playoff ratings soar in divisional round
The National Football League has set records during its live postseason coverage across the main US networks