National Football League (NFL)
Lisa Baird details the future pathway for the NWSL
In this week's episode, podcast co-hosts Eric Fisher and Chris Russo interview Lisa Baird, commissioner of the National Women's Soccer League. Eric and Chris also discuss the National Football League's landmark set of domestic media rights agreements, a pair of large-scale industry pacts for National Basketball Association superstar LeBron James, and the return to video gaming for golf icon Tiger Woods.
NFL ‘seeks’ over $100m a year for its data rights
After locking in its domestic media rights until 2033, the National Football League is now reportedly looking to secure over $100m per year for its data rights that are provided to sports betting companies.
NFL signs more than $110bn worth of domestic media rights deals
Set of five landmark pacts nearly double league's annual US media rights
NFL sets 2021 salary cap at $182.5m per team
Decrease of 8 per cent, while partially reflecting pandemic, is less than feared
Roberts: “Tough decisions” coming for Comcast after NFL deal
Chairman and chief executive warns that some other rights relationships could end
Disney ‘pushing back’ on NFL desire to double rights fees
The Walt Disney Co. is reportedly pushing back on the National Football League's desire to charge domestic rights partners double the amount they have been paying to broadcast games
Chapek: Disney’s NFL rights bid must ‘make sense’
CEO signals some price sensitivity for upcoming negotiations with the league
Sampson Yimer | US sports fans at tension point on return to live events
Last weekend’s NFL Super Bowl highlighted the tension point between the return of fans to live sporting events and the dangers inherent in that return. Sampson Yimer, vice-president, sponsorship consulting at Momentum Worldwide, looks at the pros and cons, backed by the agency’s proprietary study on fan sentiment.
Legends sets hospitality sales records at Super Bowl LV
New event mark set for food and beverage sales, as well as for merchandise
Super Bowl LV shows ratings erosion
Blowout game leads to marked viewership attrition
Hannah Robertson | How sport can give back to our frontline workers
Hannah Robertson, senior group marketing manager at CSM Sport and Entertainment, looks at the NFL's decision to invite 7,500 vaccinated healthcare workers to Super Bowl LV and examines other sports organisations that have taken an altruistic stance during the Covid-19 pandemic
NFL completes turbulent 2020 season within normal timetable
Amid pandemic, league plays its entire 2020 season schedule
NFL’s Super Bowl fan cutouts create illusion of full stadium
Strategically spaced cutouts supplement actual fan attendance for game
Goodell: 2021 NFL season may not be normal
Commissioner praises league's enhanced flexibility, improved labor relations
Super Bowl LV ticket market sees heavy turbulence
Due to the pandemic and the presence of the Tampa Bay Buccaneers playing in their home venue, the ticket resale market for Super Bowl LV is experiencing a series of unprecedented anomalies. US Editor Eric Fisher reports.
NFL, Skillz partner to crowdsource new mobile esports game
The National Football League has partnered with competitive mobile games platform Skillz to crowdsource a future NFL-themed mobile game.
CBS Sports eyes robust Super Bowl ratings
Despite significant disruptions to out-of-home viewership, network remains bullish about broad appeal of Brady-Mahomes matchup
NFL increases sponsorship business by 10 per cent
New venues, legalized sports betting are key drivers of growth