Paris Saint-Germain

Football
Stadia

The arrival of Lionel Messi to Paris Saint-Germain has reignited discussions about the redevelopment of the club’s Parc des Princes stadium, with Pierre Rabadan, sports assistant at Paris City Hall, s…
Football
Sponsorship & Marketing

Dan Gaunt, general manager of dedicated sponsorship valuation agency Turnstile, explains why PSG’s signing of Lionel Messi will pay the club back more through the acquisition of new fans than short-term commercial gains.
Football
Finance & Law

French Ligue 1 football club Paris Saint-Germain has revealed that its capture of Argentinian superstar Lionel Messi represented the first player signing who has had part of his welcome package paid in…
Football
Sponsorship & Marketing

Latin American online betting operator Playbetr has enjoyed a slice of good fortune by signing up as a regional sponsor of Paris Saint-Germain just before Argentinian superstar Lionel Messi joined the…
Football
Sponsorship & Marketing

Global multi-asset broker HotForex has renewed its sponsorship agreement with Ligue 1 club Paris Saint-Germain ahead of the 2021-22 season
Football
Sponsorship & Marketing

Paris Saint-Germain’s recent sponsorship deal with German online car retailer Autohero has highlighted the importance of approaching emerging sector brands early in their growth cycle, according to Marc A…
Football
Sponsorship & Marketing

French Ligue 1 football club Paris Saint-Germain has agreed new sponsorship deals with online used cars platform Autohero and vaping brand Geekvape
Football
Media

Pay-television broadcaster beIN Media Group has confirmed its chairman, Nasser Al-Khelaïfi, and other officials have been the subject of “malicious hacks and threats”.
Football
Finance & Law

French Ligue 1 club Paris Saint-Germain has set a first for a European football team by opening a permanent retail store in the US as part of its deal with global sports merchandising company Fanatics
Football
Finance & Law

Real Madrid and Manchester United’s hold on Forbes’ list of the world’s most valuable football clubs has been broken by Barcelona, which has assumed top spot for the first time. B
Football
Sponsorship & Marketing

French Ligue 1 champions Paris Saint-Germain have signed up HotForex as the club's official foreign exchange and contract for difference (CFD) trading platform
Football
Sponsorship & Marketing

Paris Saint-Germain has signed a regional sponsorship contract with Asian gambling firm Yabo Sports. The deal, which covers the Asia region, will run until the end of the 2022-23 season
Football
Sponsorship & Marketing

French Ligue 1 champions Paris Saint-Germain have extended their sponsorship agreement with Finnish gaming developer Supercell for another year
Handball
Sponsorship & Marketing

Reigning French Starligue handball champion Paris Saint-Germain has agreed a three-year extension to its contract with main sponsor, IT services company Inetum
Football
Sponsorship & Marketing

French football club Paris Saint-Germain has signed up gambling brand 22Bet as a regional sponsor in Africa. The two-year agreement was facilitated on behalf of 22Bet by sports marketing agency Sportradar
Football
Sponsorship & Marketing

Electronics and home appliances company, Hisense, has signed as a global sponsor of French Ligue 1 football club Paris Saint-Germain in a multi-year deal
Football
Media

Twitch, the Amazon-owned online streaming platform primarily associated with esports, has made its most significant move yet in ‘traditional’ sports with the creation of a standalone sports vertical on …
Football
Licensing & Merchandising

Ligue 1 giants Paris Saint-Germain has announced a 10-year extension of its agreement with global licensed sports merchandise manufacturer and retailer Fanatics