PGA Tour
Honda Classic organizers bullish over event’s PGA Tour stature despite depleted field
Honda Classic organizers remain bullish about the tournament's stature on the PGA Tour schedule despite none of the world's top-10 men's players competing at PGA National in South Florida for the second…
DemandScience signs as PGA Tour’s ‘B2B sales pipeline’ sponsor
Global data company DemandScience has become the ‘Official B2B Sales Pipeline Generation Sponsor of the of the PGA Tour and PGA Tour Champions’ through 2026.
“They are not scared” | Saudi breakaway league continues to cast shadow over PGA Tour
Rory McIlroy recently declared the Saudi-backed breakaway golf tour as "dead in the water". However, Brooks Koepka and Rickie Fowler still think there are signs of life in the project. Bob Williams reports.
Mickelson loses KPMG, Amstel Light sponsorships after ‘reckless’ Saudi breakaway league comments
Top golfer Phil Mickelson has lost a long-standing partnership with British-Dutch multinational professional services network KPMG following his recent inflammatory comments about the PGA Tour and proposed…
DeChambeau, Johnson commit to PGA Tour in major blow to Saudi-backed breakaway league
Bryson DeChambeau and Dustin Johnson have become the latest golf superstars to commit their futures to the PGA Tour, delivering a potentially deadly blow to the prospects of a proposed Saudi-backed breakaway …
PGA Tour ‘considering’ team-based series in fall 2023
The PGA Tour is considering introducing a three-event team series which would begin in 2023 and reward the organization's top players, according to multiple reports
Long-serving PGA Tour executive Votaw to retire, LIV Golf hires Taylor as CMO
Veteran United States golf executive Ty Votaw, who served as Ladies Professional Golf Association Tour commissioner from 1999 until 2005, has announced his retirement
‘We’re not trying to become the PGA Tour’ says Saudi-backed Asian Tour CEO Cho
Saudi International takes place from February 3-6
European Tour decision to cancel co-sanctioned events ‘unfortunate’
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PGA Tour looks to create its own ‘Drive to Survive’ effect with Netflix docuseries
Chris Wandell, PGA Tour's vice president of media business development, tells SportBusiness how the organization hopes its collaboration with Netflix will replicate the success of Formula 1’s Drive to Survive series on the platform.
American Express extends PGA Tour event title sponsorship through 2028
American Express, the United States-based multinational payment card services company, has extended its title sponsorship of PGA Tour tournament The American Express in La Quinta, California, through …
PGA Tour secures Twitter, SiriusXM extensions
The PGA Tour and social media platform Twitter have unveiled a partnership extension that will bring additional content to live audio feature Twitter Spaces
PGA Tour unveils ‘Drive to Survive’-style Netflix docuseries
The PGA Tour has unveiled a behind-the-scenes Netflix docuseries in partnership with Box To Box Films, the creator's of Formula 1's hugely-successful Drive to Survive
PGA Tour, FanDuel extend sports betting partnership through 2024
The PGA Tour and leading sports betting operator FanDuel have announced a three-year extension of their content and marketing partnership through 2024
Mickelson claims to win PGA Tour’s Player Impact Program
US golfer says he is in line to gain $8m top prize
PGA Tour allows players to compete in Saudi International but with strict conditions
The PGA Tour has granted permission for around 30 of its members – including Phil Mickelson, Dustin Johnson and Bryson DeChambeau – to take part in the Saudi International on February 3-6, 2022, but unde…
PGA Tour, BetMGM extend sports betting partnership through 2024
The PGA Tour and leading US gaming company BetMGM have announced a three-year extension of their sports betting marketing and content relationship through 2024.
ESPN+ unveils expansive PGA Tour Live coverage in 2022
ESPN and the PGA Tour have unveiled details for the inaugural season of PGA Tour Live on ESPN+ in 2022, which will more than triple the total coverage of the Tour's direct-to-consumer streaming service.
Stan Chia on Vivid Seats becoming a public company, building its brand
In this week’s episode, podcast co-hosts Eric Fisher and Chris Russo interview Stan Chia, Vivid Seats chief executive. Fisher and Russo also discuss NBC Sports’ record-setting rights renewal with the Premier League for the United States, the introduction of a dramatic series of 2022 purse and bonus increases at the PGA tour, further advances in the attempted reboot of the United States Football League, and the pending departure of Major League Soccer president and deputy commissioner Mark Abbott.