PGA Tour
PGA Tour details extensive purse increases for 2022
Commissioner Monahan outlines in memo to players plans for widespread pay boosts
PGA Tour ‘plans’ guaranteed money global events to fend off Saudi-backed rival league
The PGA Tour is reportedly planning to create a series of international tournaments that will offer guaranteed money to the world’s best players in an effort to fend off a proposed splinter league run by…
Sony extends PGA Tour title deal
Sony Group Corporation has extended its title sponsorship contract of the Sony Open in Hawaii with the PGA Tour and Friends of Hawaii Charities, the tournament host, for another four years until 2026
Bellerive Country Club to host 2030 Presidents Cup
Bellerive Country Club in St. Louis, Missouri, will host the 2030 Presidents Cup, the PGA Tour has announced
Hewlett Packard Enterprise becomes title sponsor of PGA Tour’s Houston Open
Hewlett Packard Enterprise, the Houston, Texas-based multinational enterprise information technology company, has become the title sponsor of the PGA Tour's Houston Open for 2021, supporting tournament…
Vodka brand Tito’s seizes opportunity of PGA Tour’s spirits category shake-out
US craft vodka brand Tito’s Handmade Vodka has made golf the focus of its year-round marketing activity by taking the official vodka role with the PGA Tour.
Shriners Children’s extends PGA Tour Las Vegas tournament title sponsorship through 2026
North American healthcare system Shriners Children's has extended its title sponsorship of the PGA Tour’s Las Vegas tournament through 2026.
PGA Tour, PointsBet extend sports betting partnership
PointsBet live betting odds will be featured on PGA Tour linear broadcasts on NBCUniversal's Golf Channel and streaming service Peacock as part of a three-year partnership extension
PGA Tour, CDW extend marketing partnership though 2026
The PGA Tour and global information technology company CDW Corp. have extended their long-running marketing partnership through 2026.
Rocket Mortgage extends Detroit PGA Tour event sponsorship through 2027
The Rocket Mortgage Classic at Detroit Golf Club will continue through 2027 after Rocket Mortgage, a subsidiary of Detroit-based mortgage company Quicken Loans, and the PGA Tour reached a multiyear agreement…
IMG Arena hopes Ryder Cup data deal will ‘catalyse’ interest in golf betting product
Ryder Cup added to European Tour and PGA Tour rights
Revenue share model underpins bookmaker deals to reflect immaturity of in-play golf betting product
Butterfield to title sponsor PGA Tour’s Bermuda tournament
Bermuda-based offshore bank Butterfield has entered into a partnership with the Bermuda Tourism Authority to become the title sponsor of the PGA Tour's annual FedExCup event held at Port Royal Golf Course…
Velocity Global tees up PGA Tour sponsorship deals
Employment platform Velocity Global has become the ‘Official Global Workforce Solutions Platform’ of the PGA Tour and PGA Tour Champions.
PGA Tour ‘secures’ Netflix docuseries
The PGA Tour has reportedly secured a deal with global streaming service Netflix to launch a behind-the-scenes docuseries featuring several of the organization's top golfers.
According to Golf
PGA Tour, Tito’s Handmade Vodka seal multiyear marketing deal
The PGA Tour has announced a five-year marketing partnership with Tito’s Handmade Vodka, which has been designated the official vodka of the PGA Tour and PGA Tour Champions.
PGA Tour, European Tour reveal new schedule as Genesis title sponsors Scottish Open
The new strategic alliance between the PGA Tour and European Tour will see three co-sanctioned tournaments on the 2021-22 schedule with one of the events, the Scottish Open, boasting a new title sponsor
World Wide Technology named title sponsor for PGA’s Mayakoba tournament
The PGA Tour has named global systems integrator World Wide Technology the title sponsor of its annual tournament at El Camaleón Golf Club at Mayakoba on Mexico’s Riviera Maya in a multiyear deal through 20…
PGA Tour, Anheuser-Busch extend partnership through 2024
The PGA Tour and American brewing company Anheuser-Busch have extended their longstanding marketing relationship through 2024, in a deal which continues Michelob Ultra and O'Doul’s positions as the official b…