Relevent Sports
Relevent goes to market with US rights to Uefa club competitions
The US media rights sales invitation to tender for Uefa club competitions from 2024-25 onwards, a process being managed by the Relevent Sports agency, has launched today (Monday)
Ally named presenting sponsor of 2022 Women’s International Champions Cup
Financial services company Ally will serve as the presenting partner for the 2022 Women’s International Champions Cup, organizer Relevent Sports Group has announced.
Stillitano in legal battle with Relevent Sports over payoff, non-compete clause
Veteran American soccer promoter Charlie Stillitano has left his role as Relevent Sports executive chairman and is now involved in a legal battle with his former employers over attempting to stage his…
Relevent set fair as European football evolves into multi-billion-dollar business in the US
Growth in value of football rights in US still only ‘near the beginning’
International Champions Cup will ‘no longer play Santa Claus’ with ‘disproportionate’ rights fees
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Uefa ExCo ratifies award of club competition rights to Team and Relevent
The Uefa Executive Committee has today (Monday) approved the retention of Team Marketing as the commercial rights agency for Uefa club competitions during the 2024-27 cycle, albeit with Relevent Sports…
Uefa club rights retained by Team Marketing, Relevent to be awarded US media rights
The Team Marketing agency is understood to have retained its remit to sell commercial rights to Uefa club competitions from 2024-25 to 2026-27, but with US-based firm Relevent Sports Group to be awarded…
EXCLUSIVE: Quartet of heavyweight agency bidders in Uefa club competitions RFP
Four sports marketing agencies are among the leading bidders in the ongoing Uefa club competitions request for proposals following presentations given recently, SportBusiness understands
WICC deal extends DAZN’s women’s football YouTube exposure play
Sports streaming service DAZN has acquired broadcast rights to the Women’s International Champions Cup tournament in over 120 countries and territories.
Relevent Sports suffers fresh setback in bid to stage international league matches in US
United States-based global soccer promoters Relevent Sports has suffered yet another legal blow in its repeated attempts to stage official international league matches on American soil
Relevent Sports abandons plans to stage 2021 men’s International Champions Cup
Relevent Sports Group has abandoned plans to stage the men's International Champions Cup this summer in part due to the fallout of the defunct European Super League, SportBusiness can reveal
How LaLiga-Relevent Sports partnership in US led to record $1.4bn ESPN media rights deal
Boris Gartner and Danny SiIlman, chief executives of LaLiga North America and Relevent Sports, respectively, tell SportBusiness how their joint venture partnership has transformed LaLiga's presence and commercial fortunes in North America in just three years
LaLiga North America expands business operations into Mexico
LaLiga North America, the joint venture between LaLiga and Relevent Sports Group, has announced it is expanding its operations into Mexico
Budweiser returns as presenting sponsor of 2021 Women’s International Champions Cup
Budweiser has been confirmed as the presenting partner of the 2021 Women’s International Champions Cup, the annual preseason women’s club soccer tournament.
ESPN secures $1.4bn US rights deal with LaLiga through 2028-29
ESPN and LaLiga have finalized a wide-ranging long-term media rights deal that will make streaming service ESPN+ the principal English- and Spanish-language home for Spain's top-flight soccer league in…
International Women’s Cup unveils plan to become direct rival to Relevent’s Women’s ICC
SportBusiness speaks to John Reynal, the founder of Onside and FXE Futbol, about the strategy behind the IWC and the potential threat of legal action from Relevent Sports.
Relevent Sports partners with Stage Front to drive International Champions Cup ticket sales
United States-based soccer promoters Relevent Sports Group has agreed a multiyear partnership with ticket sales company Stage Front to help drive ticket sales for the International Champions Cup.
Camarena Tequila partners with International Champions Cup, LaLiga North America
Camarena Tequila has been named the official tequila of the International Champions Cup and LaLiga North America
Fifa warned banning international league games on US soil may breach antitrust laws
United States-based international soccer promoters Relevent Sports has been given a rare boost in its repeated attempts to stage official international league matches on US soil.