Sportfive

Weightlifting
Media

Sportfive has been re-appointed by the International Weightlifting Federation (IWF) to exclusively sell its international media rights across the forthcoming Olympic cycle until 2028.
Football
Media

Streaming platform Fite has acquired exclusive rights in selected markets across Europe and Oceania to Portugal’s Primeira Liga until the end of the 2025-26 season.
Multiple Sports
Finance & Law

H.I.G. Capital, the international private equity and asset management firm, is looking to put the Sportfive agency up for sale, according to reports. Miami-based H.I.G
Cricket
Industry Moves

Sportfive’s appointment of former World Sport Group executive Venu Nair has signalled the ambition of the agency to win new business in cricket as it builds up its operations in Asia.
Handball
Sponsorship & Marketing

The Sportfive agency has landed two more sponsors for the International Handball Federation (IHF) World Women's Handball Championship, which takes place across the Nordics later this year
Football
Sponsorship & Marketing

Sportfive has begun the search for a director of global partnerships based in the United States to lead commercial sales on behalf of European football clubs, principally Borussia Dortmund
Football
Media

Fifa+, the direct-to-consumer OTT platform of football’s global governing body, and international subscription streaming platforms Fanatiz and DAZN are among the media outlets to have picked up rights to…
Handball
Sponsorship & Marketing

The French Handball Federation (FFHB) has announced Sportfive as its exclusive agency for sponsorship sales.
Football
Media

A key piece of the puzzle in the South American media-rights market has been solved ahead of the Conmebol Fifa World Cup qualifiers that get under way this week, with the Sportfive agency landing rights…
Football
Media

Brazilian YouTube channel CazéTV has added US Open Cup coverage featuring Lionel Messi’s Inter Miami to its growing live football portfolio.
Netball
Media

There will be extensive live free-to-air coverage of the upcoming Netball World Cup in the UK, after public-service broadcaster the BBC acquired the rights
Golf
Sponsorship & Marketing

Sportfive has added to its golf representation business by merging operations with the London-based Alpha Sports Management
Aquatics
Media

World Aquatics has awarded Sportfive a contract to sell its media rights in most global markets, retaining long-standing agency partner Dentsu in Japan and selected countries in the Asia-Pacific region
Football
Fan Engagement

Sportfive has entered into a wide-ranging agreement with Concacaf, the governing body for football across North and Central America and the Caribbean, to provide digital services for its national team…
Football
Sponsorship & Marketing

Online gaming company StarGames.de has agreed a deal to become the new training kit sponsor of German 2.Bundesliga football club Hannover 96
Football
Sponsorship & Marketing

The Sportfive agency strengthened its grip on German football by extending its marketing relationship with Bayer 04 Leverkusen until the end of the 2028-29 season.
Football
Sponsorship & Marketing

Bundesliga club Borussia Dortmund has struck an early extension to its partnership with the Sportfive agency, stating that the US will be a target territory for its international marketing efforts in the…
Netball
Media

Foxtel, the pay-television broadcaster, and SBS, the public broadcaster, have landed rights in Australia to the upcoming Netball World Cup, which will take place in Cape Town, South Africa