SporTV
Bundesliga extends multi-platform strategy in Brazil
The Bundesliga has opted for the status quo of exposure over exclusivity in Brazil with seven broadcasters in place for the 2024-25 season, which kicks off tomorrow.
SporTV makes its return as NBA broadcaster in Brazil
Globo's pay-television broadcaster SporTV will once again broadcast the NBA in Brazil after securing a sublicensing agreement with beer brand Budweiser, which holds a package of NBA media rights in the…
Brazilian basketball league signs SporTV deal, renews with ESPN
SporTV, the pay-television broadcaster owned by Brazilian media group Globo, has acquired rights to the top-tier Novo Basquete Brasil (NBB), while Disney-owned sports broadcaster ESPN has also renewed…
SporTV picks up Diamond League rights in Brazil
SporTV, the pay-television broadcaster owned by Brazilian media group Globo, has acquired rights to the 2022 season of the Diamond League athletics series
Disney lands women’s Copa Libertadores in Brazil, SporTV shows São Paulo state league
The Disney media group has bolstered its football offering in Brazil by acquiring rights to the Conmebol's women’s Copa Libertadores, while Globo-owned pay-television broadcaster SporTV has agreed a d…