Superligaen A/S

Spring Media, the Scandinavian agency on the verge of being bought by Two Circles, has strengthened its portfolio with an international rights distribution deal for the Danish Superliga.

No other football league or competition in Europe will be able to use the name, The Super League, after the European Union Trade Mark Office sided with Denmark's Superligaen A/S.

Superligaen A/S, organising body of the top division of Danish club football, has extended its title sponsorship deal for the league with 3F, the country’s largest trade union and unemployment fund.