Swiss Football League
EXCLUSIVE: Danish, Swiss exit European Leagues’ centralised rights project
Football's European Leagues body is to continue with just seven leagues in its international broadcast rights pool for at least one more season, after Denmark and Switzerland ended their participation, SportBusiness can reveal.
Swiss league launches rights tender with Team’s new business entity
The Swiss Football League (SFL) has launched its domestic broadcast rights tender, working in conjunction with its appointed adviser T Squared, the entity set up by the Team Marketing agency to house its…
Swiss Football League turns to LaSource for digital advisory services
The Swiss Football League has appointed the LaSource consultancy to help develop its so-called ‘Digital Vision 2027’ as it aims to become the “most attractive and innovative sports competition in Switz…
EXCLUSIVE: Team Marketing close to global Swiss Super League rights deal
Team Marketing is close to expanding its sports client base for the first time in its 32-year history as it nears an agreement to become the Swiss Football League’s global commercial rights sales agent, sources have told SportBusiness.
Stats Perform adds SFL to data partnership portfolio
Sports data and technology firm Stats Perform has won the contract to become the 'Official Data Provider' of the Swiss Football League in a three-year deal
Swiss Super League signs Meier Tobler deal, renews with ball provider Molten
Swiss building technology specialist Meier Tobler has signed a sponsorship deal with the Swiss Super League, while Japanese sports equipment brand Molten has extended its role as the official match ball…
Engelbert Strauss extends Swiss Football League backing in Ringier Sports-brokered deal
Workwear and safety products company Engelbert Strauss has renewed its sponsorship of the Swiss Football League (SFL) in a deal brokered by the Ringier Sports agency
Swiss Super League to expand, introduce play-off system
The Swiss Super League, the top tier of domestic club football, is set to expand to 12 clubs from the 2023-24 season, with a play-off system introduced to decide the title winners, European qualification…
SRF takes ratings hit from Swiss Super League scheduling change
SRF, the German-speaking channel of Swiss public-service broadcaster SRG SSR, has seen viewership for its live Swiss Super League football game drop by over 20 per cent since matches were switched from…
Eleven and OneFootball awarded pooled international rights to nine European leagues
European Leagues, the body of European football leagues, has awarded the centralised international broadcast rights to nine different leagues to football-based media platform OneFootball and streaming…
European Leagues pools together international rights to nine top-tier divisions
European Leagues, the body of European football leagues, has pooled together the international broadcast rights to nine different leagues and initiated a Request for Proposals from interested broadcasters,…
Ringier Sports signs up Swisscom to Swiss Super League renewal
Football's Swiss Super League has secured a renewal with its long-term sponsor, telco Swisscom, in a deal brokered by marketing agency Ringier Sports
New kick-off times for Swiss league with SRG SSR to show Saturday evening match
The Swiss Football League has announced new kick-off times for its top two divisions as it prepares to enter its next broadcast rights cycle
Ringier seeks new Challenge League title sponsor as Brack.ch signals exit
Swiss e-commerce company Brack.ch has decided not to extend its long-running title sponsorship of the Challenge League, the second-highest division in Swiss club football
Swisscom’s Blue Sport retains Swiss Football League rights to 2025
Swiss pay-television broadcaster Blue Sport, a subsidiary of telecoms operator Swisscom, has agreed a four-year extension to its domestic media rights deal with the Swiss Football League (SFL) with one…
Swiss Super League swaps banks as Credit Suisse becomes title sponsor
The Swiss Football League's flagship competition, the Swiss Super League, is to switch title sponsors next season, remaining in the banking sector with Credit Suisse
Ringier Sports retains Swiss league centralised sponsorship sales contract
Ringier Sports, the sports marketing agency owned by Swiss media group Ringier, has retained its contract to sell centralised sponsorship rights to the country’s top-tier Super League and second-tier C…
Swiss football and ice hockey schedules altered to maximise fan attendance
The Swiss Football League (SFL) and Swiss Ice Hockey Federation (SIHF) have announced that the start of their 2020-21 domestic league seasons will be delayed in an effort to maximise the opportunities…