Twitter

Esports
Industry Moves

Experienced sports media executive Maurizio Barbieri has been appointed chief commercial officer at Liberty Gaming Guild, a company operating in the growing 'play-to-earn', crypto gaming sector
NFL
Fan Engagement

Social media platform Twitter is looking to make a marketing splash at Super Bowl LVI by displaying fans' tweets on the LED roof of SoFi Stadium in Inglewood, California
Golf
Media

The PGA Tour and social media platform Twitter have unveiled a partnership extension that will bring additional content to live audio feature Twitter Spaces
Football
Media

New contract term to prominently feature Twitter Spaces
US College Sport
Fan Engagement

Social media platform Twitter and ESPN are activating around the College Football Playoff championship game with the debut of Twitter Tribune, a newspaper lookalike featuring fan tweets that will be distributed …
Multiple Sports
Media

ESPN will become the first sports organization to monetize a Twitter Space on December 2 when listeners will pay a $0.99 entry donation to benefit The V Foundation for cancer research
Multiple Sports
Media

Suite of features aimed at power users of social media platform
Basketball
Media

The National Basketball Association and social media platform Twitter have unveiled a multiyear partnership extension that will bring additional content to live audio feature Twitter Spaces
Baseball
Fan Engagement

Will Exline, Twitter's senior sports partner manager, tells SportBusiness how the success of the #PostcardsFromHomePlate initiative highlights the truly global reach of baseball.
Fan Engagement

How will sports entities make the most of the opportunity presented with the rapid emergence of social audio platforms? Senior executives from the National Basketball Association, Seven League, and Twitter join us to discuss.
Multi-sport
Media

Australian free-to-air broadcaster Seven and Twitter have reached an agreement to show Tokyo 2020 content via the broadcaster's Twitter account
Cricket
Media

Pay-television broadcaster Sony Pictures Networks has reached an agreement with Facebook and Twitter, enabling the social media platforms to show highlights and clips from the Indian cricket team's forthcoming…
American Football
Fan Engagement

The National Football League and social media platform Twitter have announced a multi-year partnership extension, which includes a commitment to produce 20 exclusive content features on live audio feature…
College Sports
Sponsorship & Marketing

Twitter has secured a partnership with athlete marketing platform Opendorse, which will provide student-athletes in the United States with a pathway to monetize video content on the social media platform
Mixed Martial Arts
Media

The Professional Fighters League has secured a double commercial boost by striking a sportsbook partnership with leading US gaming operator DraftKings and a content agreement with social media platform…
Fan Engagement

Lakers star James also named one of Sports Illustrated's Sportspersons of the Year
Multi-sport
Media

The NBC Olympics division of US media company NBCUniversal has extended its content partnership with social media platform Twitter in a deal which covers the postponed Tokyo Summer Olympics set for the …
Media

Canadian public-service broadcaster CBC has extended its Olympic Games content deal with social media platform Twitter