Uefa
AliExpress becomes latest Chinese brand to sponsor Euro 2024
Uefa has added another Chinese brand to its sponsorship portfolio after agreeing a deal for online retail marketplace AliExpress to become an official partner of Euro 2024.
Canal Plus swoops for Champions League rights in Poland
Pay-television broadcaster Canal Plus Polska has acquired exclusive rights to the Uefa Champions League from 2024-25 to 2026-27, strengthening its hold on club football broadcasting in Poland.
April deadline for Uefa club competition rights bids in Ukraine
Broadcasters in the Ukraine must submit first-round offers for Uefa club competition rights by April 22 after the sales process was launched by the Team Marketing agency
EXCLUSIVE: Vietcontent agency nets Uefa club competitions in Vietnam
The Vietcontent agency has acquired rights to Uefa club competitions in Vietnam from 2024-25 to 2026-27, SportBusiness understands.
Uefa takes another run at crypto by inviting Champions League sponsor bids
Uefa has launched a process inviting bids from prospective sponsors in the crypto exchange category to fill its Champions League sponsorship portfolio and has already received one offer from the sector.
Team goes to market in Israel, leaving Mena as main outlier
Broadcasters in Israel have been given five weeks to formulate their bids for media rights to Uefa club competitions in the country
Uefa in market for 2024-27 rights-holder in Baltics after Viaplay exit
The Team Marketing agency is to go to market with Uefa club competition broadcast rights in the Baltic countries shortly after the exit of Viaplay from the region.
Swissquote renews Europa League, Conference League sponsorship
Swissquote has become the second standalone sponsor of the Uefa Europa League and Uefa Conference League to renew for the next commercial cycle from 2024-25 to 2026-27
Uefa: Rising commercial income boosts club revenues to record levels
European club revenues rose to a record level of almost €24bn ($25.82bn) in 2022 thanks to rising commercial income and are set to rise even higher in 2023, according to a new report published today (Thursday) by European governing body Uefa.
Just Eat retains Uefa men’s club competitions sponsorship
Just Eat has extended its sponsorship of Uefa men's club competitions in a three-year deal following a request for proposals process.
Women’s Euro 2022 generated commercial income hike but remains loss-making
Uefa has reported a massive hike in commercial revenue for the 2022 Women’s Euro, despite continuing overall losses for the tournament after distributions are taken into account.
Ceferin cites family reasons for decision to stand down in 2027
Aleksander Čeferin plans to step down as president of Uefa in 2027 despite the organisation’s annual Congress agreeing a rule change that would have allowed the Slovenian to stay on for an unprecedented fourth term.
Team takes Uefa club competition rights to market in raft of Asian territories
Team Marketing has gone to market simultaneously with Uefa club competition broadcast rights in 13 different Asian countries and territories as it begins to wrap up the 2024-27 sales cycle
EXCLUSIVE: ARD and ZDF have Euro 2028 rights locked up
ARD and ZDF, the public-service broadcasters in Germany, have regained rights directly to the Uefa European Championship in 2028, it has emerged
TRT to offer broad free window for Uefa club competitions in Turkey
Uefa club football is to be shown free-to-air in Turkey in the next cycle, after public broadcaster TRT picked up the rights to all three competitions.
Ceferin says Uefa was ‘right’ to ban Manchester City for financial rule breaches
Uefa president Aleksander Čeferin has said that the European governing body was “right” to punish Manchester City by banning the English club from European competition after its investigators found that …
Uefa turns to China’s BYD to fill Euro 2024 car sponsor void
China's BYD Partners, one of the world’s leading manufacturers of new energy vehicles (NEV), has been unveiled as a major sponsor of Euro 2024 taking place in Germany, the heart of the European automotive i…
EXCLUSIVE: Sony retains Uefa club competitions in Indian subcontinent
Sony Pictures Networks has shored up its football portfolio with a renewal of Uefa club competition rights in the Indian subcontinent from 2024-25 to 2026-27, SportBusiness understands