Ultimate Fighting Championship (UFC)

UFC president Dana White has announced that he has signed a new seven-year deal to continue as head of the mixed martial arts promotion

Mixed martial arts organisation the Ultimate Fighting Championship has agreed a licensing deal to launch its first-ever product allowing fans and athletes to track the power of their punches and kicks…

Conor McGregor's return to UFC this weekend is projected to spur a major revival of the company's fortunes.

Conor McGregor has signed a new six-fight deal with the UFC. The six fights in the deal include the 30-year-old’s match-up with Khabib Nurmagomedov at UFC 229 on October 6. U

If you're a broadcaster or sponsor, partnerships with global, A-list combat events are fantastic to have. But if fighters’ identities and abilities don’t resonate with your audience, the properties or events they appear on are almost never A-list enough to warrant the investment.

Conor McGregor hasn’t fought since boxing against Floyd Mayweather in August 2017 and his last Mixed Martial Arts (MMA) outing was nearly two years ago – but he remains the biggest draw in Ultimate Figh…

Mixed martial arts organisation the Ultimate Fighting Championship (UFC) has announced that it will hold its first event in Beijing later this year

Mixed martial arts promotion the Ultimate Fighting Championship (UFC) will stage an event in Russia for the first time this year after scheduling a ‘Fight Night’ show in Moscow.

Mixed martial arts promotion the Ultimate Fighting Championship (UFC) will return to Calgary for the first time since 2012 after scheduling an event in the Canadian city for July 28.

The Ultimate Fighting Championship mixed martial arts promotion is to expand its UFC Gym brand into Europe after announcing a 10-year partnership with TD Lifestyle to open over 100 locations across the UK and Ireland.

Frank and Lorenzo Fertitta have fully divested from the UFC after selling the majority of their shareholdings in the mixed martial arts series to the WME-IIMG agency at a $4bn (€3.3bn) valuation last summer.

Dana White, president of the Ultimate Fighting Championship (UFC), has denied reports he will leave the mixed martial arts promotion should the WME-IMG agency proceed with plans to buy out various minority partners in the organisation.

The WME-IMG agency has received a cash infusion of approximately $1bn (€858.9m) as part of an investment led by the Canada Pension Plan Investment Board and the Government of Singapore Investment Fund (GIC).

The Ultimate Fighting Championship (UFC) mixed martial arts promotion has secured a multi-year global licensing agreement with fitness products manufacturer Dyaco International.

Greg Pitcher looks at the implications of a deal that will make the T-Mobile Arena in Las Vegas the official home of UFC.

Can MMA retain its edgy appeal and fulfil its ultimate ambition to become an Olympic sport, or is there more work to do to bring the sport into the ‘mainstream’? SportBusiness International investigates.

Spanish LaLiga football club Real Madrid has revealed that it has held talks over the possibility of staging of an Ultimate Fighting Championship (UFC) event at its Estadio Santiago Bernabeu.

The Ultimate Fighting Championship (UFC) has reportedly let a number of senior executives leave the company as the mixed martial arts series looks to make staff cuts in the wake of its recent takeover by the WME-IMG agency.