WNBA
WNBA continues to ride commercial wave with Delta deal
Delta Air Lines has become the latest brand to sign sponsorship terms with the WNBA as the league continues to build up its commercial profile
WNBA’s 2022 playoffs are the most-viewed in 20 years
The 2022 Women’s National Basketball Association playoffs have been the most-viewed playoffs since 2002 as the league gets set for the Finals beginning September 11 between the Las Vegas Aces and Connecticut S…
WNBA boasts of business success for 2022 regular season
The Women's National Basketball Association has recorded a 16 per cent domestic viewership increase this year across its national television partners from 2021, highlighting a multitude of successful business…
WNBA, Gaming Society unveil ‘Bet on Women’ prediction game
The Women's National Basketball Association has partnered with sports betting and gaming startup company Gaming Society to create the free-to-play "Bet On Women" prediction game, which is designed to bolster…