World Surf League
Samsung backs breaking, skateboarding and surfing
Long-standing Olympic sponsor Samsung has become a commercial backer of breaking, skateboarding and surfing properties ahead of Paris 2024 but sponsorship support for the sports’ governing bodies remains m…
World Surf League adds ESPN in US, slew of new sponsors for 2024
The World Surf League (WSL) has announced a broadcast deal with ESPN that will put all 10 of the Championship Tour events in 2024 on ESPN+, as well as several new sponsors
Logan departs as World Surf League chief executive
The World Surf League (WSL) has announced the departure of chief executive Erik Logan with immediate effect
Banco do Brasil extends backing of World Surf League
Banco do Brasil has renewed a domestic sponsorship deal with the World Surf League.
The new one-year agreement will grant Banco do Brasil continued brand exposure at events held in its home country
WSL lands first US betting data deal with ALT Sports Data
The World Surf League has announced an agreement with ALT Sports Data for official sports data distribution to the betting industry for the WSL Championship Tour, making it the first such deal for the…
World Surf League adds Apple Watch, Yeti as new sponsors
The World Surf League has agreed sponsorship deals with Apple Watch and premium outdoor brand Yeti
Fox Sports Australia takes World Surf League association into 15th year
The World Surf League (WSL) has extended its broadcast deal with long-term Australian rights-holder, pay-television broadcaster Fox Sports
Australia’s Seven signs another one-year World Surf League deal
Australian commercial broadcaster Seven has renewed its agreement for free-to-air coverage of the World Surf League ahead of the 2023 season
Melbourne to debut new World Surf League event concept
The World Surf League (WSL) has announced that Melbourne will become the first destination to host an official event at a wave basin development
World Surf League strikes new agreement with Drive to Survive producers
The World Surf League has furthered its association with production company Box to Box Films by agreeing a deal to create original unscripted and scripted projects
World Surf League agrees three-year deal with beer brand Corona
The World Surf League has renewed a partnership with AB InBev beer brand Corona for the next three years
Apple TV+ renews World Surf League docuseries for second season
The World Surf League has secured a second season of its Apple TV+ docuseries Make or Break, which will make its debut on the global streaming service on April 29
Women’s Sports Network aims to shine spotlight on female athletes
In an effort to shine a greater spotlight on female athletes and their achievements, Los Angeles, California-based venture studio FAST Studios has unveiled plans to debut Women’s Sports Network, a 24-hour st…
Seven extends free-to-air World Surf League rights in Australia
Seven will remain the free-to-air home of the World Surf League in Australia after the network extended its deal with the property for another season
Foxtel extends long-running World Surf League coverage
Australian pay-television broadcaster Foxtel has extended and expanded its media rights deal with the World Surf League ahead of the 2022 season
World Surf League lands Globo rights deal in Brazil
Brazilian media group Globo has agreed a three-year deal for rights to World Surf League events
World Surf League unveils midseason cut for athletes for 2022 campaign
The World Surf League has announced its 2022 campaign will have a midseason cut for athletes in an attempt to add excitement and drama for both participants and fans.
World Surf League ready to ride wave of opportunity as surfing makes Olympic debut
In the latest of a series of articles about the new sports making their debut at the Tokyo Olympics, WSL chief executive Erik Logan tells SportBusiness how the organization will aim to capitalize on surfing's rare moment in the global spotlight.