Events

Houston?s new football stadium has sold its naming rights in a 32-year deal.

The National Football League will award the 2004 through 2006 Super Bowls at league meetings next week in Atlanta.

Eurosport has secured a broadcast sponsorship deal with computer processors supplier AMD for an extensive package of World Cup qualifying programming.

Nasdaq-listed online sporting goods retailer Fogdog Sports, and online registration company for participatory sports, Active.com, have formed a strategic e-commerce partnership.

Attendance at North American sports events reached a booming 422 million last year with the four major sports accounting for nearly three-quarters of the total, according to a new study.

NASCAR has appointed Paul Brooks to oversee a new office that the sanctioning body is opening in Los Angeles to help provide a stronger presence on the West Coast.

An executive hired nine months ago to streamline the US Olympic Committee has resigned, saying he could not carry out his plans.

The $47m naming rights deal between the San Jose Arena and computer giant Compaq, has taken a step closer.

The Australian Rugby Union has signed a new three-year deal with Vodafone.

The NBA is set to launch a new interactive talk show ? set to be streamed live on to its web site.

The International Olympic Committee (IOC) and the International Association for Sports and Leisure Facilities (IAKS) will jointly organise the IOC/IAKS AWARD for "Exemplary Sports & Leisure Facilities" 2001.

US pay-per-view revenues have shown a 47% decrease in the third quarter of this year.

The sports and entertainment agency RDA Communications has taken on the former Football Association International marketing manager to work on the agency?s international World Wrestling Federation business.

Worldzap has made sporting and media history with the first ever goal to be delivered as a live video clip to a mobile phone.

The capacity of Sydney Football Stadium may be increased to 50,000 with the expansion funded by the sale of naming rights, according to Australian press reports..

A Houston-based energy firm is expected to pay about $300million for the naming rights to Houston?s new football stadium and Astrodome.

German media group EM.TV & Merchandising AG, which is digesting two high profile acquisitions, has appointed Rolf Rickmeyer as chief financial officer.

European online auction house QXL.com has scheduled its sale of Wembley Stadium memorabilia for October 30.