Events

The New England Patriots have sold the naming rights to their new stadium to internet conglomorate CMGI in exchange for at least $114 million over 15 years. The stadium will be called CMGI Field.

North and South Korea may march together under the Olympic flag at the Sydney Olympics, and that could lead to powerful joint teams in international sporting arenas.

Octagon Marketing ? a division of sports marketing giant Octagon ? is opening an office in Seoul, Korea.

A new 24-hour free-to-view Internet television channel will launch later this year.

This year?s WNBA Championship featuring a best-of-three game series between New York Liberty and the Houston Comets, will be broadcast to 154 countries and in 22 different languages.

InMotion Technologies has created an interactive web page for the X-Games 2000.

Five bids have been submitted in the tender for the appointment of a technical consultant for the construction of the Olympic Village, the Athens 2004 Organising Committee have said.

Sports marketing giant Octagon, has taken a substantial equity position in Consultants In Sport (CIS), a leading sports marketing company in Belgium and Holland.

Celtic?s UEFA Cup match against AS La Jeunesse D?Esch from Luxembourg will be webcast live on Celtic?s official site, www.celticfc.co.uk.

The Sydney Olympics has set off a boom in sales of hand-held and big screen television sets to allow people to watch events away from home.

Futbol de Primera has been awarded the exclusive US Spanish language radio broadcast rights for the next two FIFA World Cups.

IEC in Sports has signed a three year deal with the International Table Tennis Federation.

The European Commission has backed a UK government pledge forcing broadcasters to screen the UK?s major sports events on free-to-air television.

American Environmental Corporation (AEVC) has completed a contract with the Jockey Club de Pernambuco RS in Brazil for the exclusive operation of simulcast transmission of international sports/racing events.

A delegation of the Kuala Lumpur 2006 Asian Games bidding committee has arrived in Iran for a three-day campaigning visit.

Nickelodeon GAS (Games and Sports for Kids) is presenting a new NFL show aimed at children.

Irish public television broadcaster RTE has seen off a rival bid from satellite giant BSkyB to clinch the television rights to the Six Nations rugby tournament.

The naming rights to Sydney?s Olympic stadium have been sold to the Australia and New Zealand Banking Group Limited (ANZ).