Events
PEPSI REPLACE COKE AT MEADOWLANDS
The New Jersey Sports and Exposition Authority (NJSEA) has awarded Pepsi-Cola exclusive carbonated soft drink pouring rights and sponsorship at Meadowlands Sports Complex.
PLANELL NAMED NEW VP AT GLOBECAST
Terry Planell has been appointed senior vice-president, sales of GlobeCast America, a unit of France Telecom.
LIGHTHOUSE ADDS SPORTS MARKETING FIRM TO PORTFOLIO
Lighthouse Holdings, investors in an international portfolio of marketing services companies, has acquired the Honolulu-based sports marketing company Sports Producers Hawaii (Sports Pro).
PENGUINS DEAL COULD BE COMPLETE ‘WITHIN DAYS’
The lawyer of the ex-hockey star bidding to buy the Pittsburgh Penguins says a deal is imminent.
QUOKKA SPORTS LAUNCH IPO
Quokka Sports, Inc., the online sports entertainment programmer, have launched an initial public offering of 5m shares of common stock at a price of $12.00 per share.
PC DATA REVEAL WOMEN’S SPORTS SURVEY RESULTS
A majority of sports fans remain reluctant to pay high ticket prices for women's sporting events, despite the heavy promotion and marketing surrounding the recent Women's World Cup Games.
MOROCCO MAKES ITS 2006 CASE
Morocco have staked their claim to be Africa's first choice for the 2006 World Cup.
FORD PLUMP FOR JAGUAR FOR F1 TEAM
Ford has decided to promote the Jaguar brand as it prepares for its return to Formula One motor racing.
VIRTUAL ADVERTISING TO BE EXPLOITED BY FEYENOORD
Dutch soccer team Feyenoord Rotterdam is looking at ways of offering virtual advertising to its sponsors. The move comes amid a wave of Asian interest in the sport since the signing of Japanese star Shinji Ono from Urawa.
KIRCH AGREES KOREAN BROADCAST DEAL FOR 2002/2006 WORLD CUPS
KirchMedia has reached agreement with a group of Korean broadcasters for the domestic broadcasting rights to the 2002 and 2006 World Cups in a deal believed to be in the region of $55-60million (?60.63-66.14m).
BBC WINS OPEN GOLF RIGHTS IN NEW FIVE-YEAR DEAL
UK broadcaster the BBC has won the domestic rights to the British Open Golf Championship ? ending speculation it could lose out to a rival.
SKY SPORTS WINS US OPEN RIGHTS
UK satellite channel SKY Sports has been awarded live rights to the US Open, the world's richest grand slam tennis event, for the next four years.
ESPN STAR SPORTS REACHES PREMIERSHIP DEAL WITH ASTRO
Asian sports broadcaster ESPN Star Sports (ESS) has finalised a deal with its Malaysian pay-TV platform Astro for exclusive coverage of English Premier League soccer for the next three seasons.
Pay Per View Sport in Europe: A new report from SportBusiness Group: Click here
Pay Per View Sport in Europe: A new report from SportBusiness Group: Click here
VIETNAM TO BUILD STADIUM FOR SOUTHEAST ASIAN GAMES
Vietnam has signed a contract with a Chinese consortium to build a $52.9 million (?59m) main stadium for the 2003 Southeast Asian Games, an official said.
AUSSIE BREWER / HORSE RACING SPONSORSHIP DEAL UNDER PRESSURE
A multi million-dollar sponsorship arrangement between Australian brewer Tooheys and an Australian horse racing club is under increasing pressure with Tooheys claiming it has not gained the naming rights it was promised.
HUNGARY GO IT ALONE IN BID TO STAGE EURO 2008
Hungary has decided to make a solo bid for the 2008 European Championships after unsuccessful talks with potential co-hosts Croatia, youth and sports Minister Tamas Deutsch said.
BIGHORN FAILS TO PRODUCE THE GOODS
US television ratings for the exhibition matchplay golf tournament dubbed the `Battle of Bighorn? were disappointing for host broadcaster ABC.
KIRCH STILL HOPING FOR PAY-TV RIGHTS DEAL
Despite the UK test case ruling in the House of Lords last week that set a precedent that the soccer World Cup in 2002 must be broadcast on terrestrial television if at all, rights holder Kirch has still not given up hope of interest from a pay-TV operator.
Pay Per View Sport in Europe: A new report from SportBusiness Group: Click here
Pay Per View Sport in Europe: A new report from SportBusiness Group: Click here