Events

European soccer governing body UEFA has appointed UK-based Red Pepper ? specialist in TV branding ? to rebrand the on and off-screen identity of its premier club competition, the Champions League.

CricInfo, the digital cricket information company, is to sponsor the Women's World Cup 2000, which will take place in New Zealand in November and December this year.

US bank Chase Manhattan says it has been appointed to arrange financing for England's new national sports stadium, to be located at Wembley in north London.

Australian media group Publishing and Broadcasting Ltd (PBL) has confirmed its Nine Network has been selected by Indian broadcaster Doordarshan to produce television coverage of international cricket played in India.

Europe?s first ever live online race meeting is to take place this weekend when three races will be beamed live via the web from England.

This year?s NBA All-Star Game received the lowest rating in the history of the event, scoring a 6.9 rating and a 12 share on NBC.

Sports promoter Barry Hearn has signed a sponsorship agreement with Internet company altodigital.com ? with the payment of the deal to be determined by the success of the site.

KMC Telecom is to sponsor Joe Falk's No. 91 LJ Racing Chevrolet driven by Indiana driver Andy Hillenberg. It is the telecommunications company?s first sponsorship of a Daytona 500 race car. KMC will sport its logo and company colors on national television as events get underway this week at Daytona International Speedway.

Multi-million dollar sponsors signing up for the Olympics now have a "morals" opt-out clause in their contracts allowing them to walk away from the International Olympic Committee (IOC) if it goes off the rails.

Speedway Motorsports, Inc. has reported that total revenues for the fourth quarter increased 45% or $23.4 million to $75.7 million, compared to last year.

Christopher Stokes, formerly of the International Tennis Federation (ITF) has joined Sportcal.com as Marketing Director.

Persistence Software has signed a sponsorship agreement with USA Water Polo (USWP).

Britain?s biggest Internet service provider, Freeserve, is considering plans to bid for the online broadcast rights for live soccer.

SFX Entertainment and XM Satellite Radio have announced an exclusive sponsorship deal that will introduce XM?s new band of national, digital radio to the millions who attend SFX?s more than 24,000 events annually.

Univision, the leading Spanish-language television broadcast company in the United States, is to broadcast the "Copa Oro 2000" (Gold Cup) tournament, beginning on Sunday, February 13.

Bluetorch, the cross-media network for extreme sports, is to produce and take the title sponsorship of the largest surfing event in North America.