Events

Scottish Rugby Union chief executive Bill Watson believes that media coverage of the new Celtic League can boost the Scottish game.

Satellite channel British Eurosport scored its highest ever TV ratings for its coverage of the World Athletics Championships from Edmonton, Canada.

US broadcaster Fox has unveiled its advertising rates for next year’s SuperBowl with a 30-second spot costing as much as $2.5million (B

Com.hem, the cable television division of Swedish firm Telia, is increasing its interactive services to include soccer-related initiatives.

NBA team the Seattle Sonics is to unveil a new team logo and strip next week in a bid to reflect the change in management and whip up support in the team – and has just signed a new exclusive TV deal.

24dogs, the digital greyhound racing service owned by Wembley plc, has launched the Greyhound Racing SuperLeague after securing internet rights for 22 of the top 25 UK greyhound racetracks.

Championship Auto Racing Teams (CART) has finalised its broadcast rights deal with the CBS Television Network and Fox Cable Networks Group beginning with the 2002 season through 2004.

DISH Network, the U.S. direct broadcast satellite television entertainment company, is to offer the ESPN GamePlan college football package to customers on DISH On Demand.

Toronto could lose the $2.95million (B

The US women’s soccer league is heading into the end of season play-offs for its inaugural season having exceeded attendance expectations, but it has fallen short in the television ratings.

The soccer stadiums for the first Afro-Asian Games have been severely criticised by a leading official who said they were unfit to stage international events.

Kirch, the owner of the television rights for Germany's premier soccer league, plans to offer a cheaper subscription rate to win more clients for its loss-making PremiereWorld pay-TV channel, a German magazine reported over the weekend.

English Premiership soccer club Middlesbrough has become the first to take advantage of the relaxation in the TV rights regulations which allows clubs to broadcast full footage of their league games after a specified time delay

UK satellite channel, British Eurosport has unveiled a new weekly magazine round-up show for European soccer as it looks to compete with its rivals’ coverage of the new Premiership season.

Asian sports broadcaster ESPN Star Sports (ESS) has finalised a deal with its Malaysian pay-TV platform Astro for exclusive coverage of English Premier League soccer for the next three seasons.

Latin American pay-TV broadcaster the Pan-American Sports Network (PSN) has renewed its deal for coverage of Italian soccer’s top-flight league, Serie A.